A Lot Of Popular Products Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower score really helps your overall score.

According to customer rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

70 Percent Of Customers Need To Check Out At Least Four Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people check out much more reviews to get an idea of how the business is in fact doing. Do not depend upon that figure alone.

Source: Brightlocal

Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses in fact utilize them.

Although we now understand why customer reviews are so powerful, a lot of businesses apparently do not.

Source: LsaInsider

71% Of Millennials Search Customer Reviews Of Professional Services

More than half of all people in need of a professional service rely on online reviews.

According to online reviews data, 59% utilized online reviews to pick a lawyer or a physician.

Younger people (age 18-35) are a lot more likely to work with a professional based on online reviews. Just 19% of millennials will think about employing an attorney without any.

Source: Thomson Reuters

The Typical Review Length Has Become 65% Much Shorter Since 2010

At this present time reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.

Source: Review Trackers

88% Of Executives Judge Reputation Risk As A Leading Business Issue

Reputation management statistics indicate a business's reputation doesn't impact simply the customers. Prospective employees likewise take a look at scores and read reviews.

Source: Deloitte

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and want the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.

Source: Statista

United States Shoppers Regard "Product Performance" To Be The Most Helpful Info In Product Reviews

They focus on various aspects of the shopping experience when people read reviews. However according to online review stats, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of USA clients.

Source: Statista

83% Of All Younger Consumers Were Invited To Post A Review Recently

Of those asked, 80% of customers did submit a review. In general, businesses have actually asked 66% of all clients to submit a review on their company.

Source: Brightlocal

Google Represents 57.5 Percent Of All Reviews All Over The World

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers