91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they recognize the huge impact user ratings have on their business. Undesirable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

A Lot Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a unfavorable or mediocre one.

Source: Brightlocal

74% Of Regional Businesses Have At Least One Google Review

A single review is far from enough to enhance your website's SERP ranking.

Looking at online rankings statistics, we discovered that a business requires to have at least 40 reviews before users "Award" it with a star.

Source: Brightlocal

Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is currently the most popular social network which can likewise influence our purchasing preferences.

According to social reviews data, Facebook impacts more than half of users' purchase choices.

If it has positive reviews, Facebook reviews stats expose that 4 out of 5 users are more likely to rely on a local business.

Source: RevLocal

15% Of Consumers Do Not Trust Businesses With No Online Reviews

No trust implies no interactions. 15% of prospective clients won't even consider working with a company they can't discover viewpoints about.

Source: Statuslabs

67% Of Consumers Claim That Reviews Are A "Very Important" Factor When Selecting A Solution Provider

When clients need to select a service provider, reviews have a massive effect on their decision.

Source: DemandGenReport

89% Of Customers Review A Businesses Feedback To Reviews

Not only do most individuals check out the review replies, 30% of them value them highly. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people check out much more reviews to get an idea of how business is really doing. Do not depend on that statistic alone.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

70% Of Consumers Choose To Discover A Business By Means Of Articles And Reviews, Instead Of Advertisements

Advertisements are all well and good, however it deserves attempting a different approach too. Reviews are by far the best method to discover the truth about a product or service.

Source: Statuslabs

77% Of Customers Do Not Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that companies need to be continuously asking for reviews.

Source: Statuslabs

83% Of Clients Don't Rely On Advertising

The traditional channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust advertisements select to focus on customers' recommendations online.

Source: Statuslabs

More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review suffices for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A One Star Increase In Score Can Lead To A 5% To 9% Increase In Business Income

Businesses that treat clients fairly generally prosper, review sites help make sure of that.

Source: Statuslabs

73 Percent Of Consumers Believe Customer Reviews Are More Crucial Than Star And Number Scores

Online review statistics make it clear individuals aren't pleased with ratings alone.

Consumer reviews make the stats appear more genuine which is what the prospective consumers are trying to find. Almost a 3rd of consumers say written reviews are the only function that makes them think the websites' reviews are relevant and useful.

Source: Fan and Fuel

89% Of Consumers Choose To Read Reviews Using Their Cell Phones

Be it by means of an app or a mobile internet browser, consumers choose to read reviews on their mobile phones.

Source: Statista