Only 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies in fact make use of them.

Although we now understand why consumer reviews are so powerful, many businesses apparently do not.

Source: LsaInsider

72% Of Customers Will Not Take Action Unless They Read Some Reviews

Irrespective of how appealing your marketing is, you still require customer reviews. There is no skirting around it. Consumers are still happy to hear you out, however they rely on other people more.

Source: My Testimonial Engine

Software Reviews Influence Over 98 Percent Of All Purchasers

18% of software application purchasers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on just 2 percent of consumers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

88% Of Executives Judge Reputation Risk As A Top Business Issue

Reputation management statistics suggest a business's reputation doesn't impact simply the clients. Prospective team members likewise take a look at rankings and take a look at reviews.

Source: Deloitte

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the huge impact user rankings have on their business. Undesirable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

Many Popular Items Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to customer rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

74% Of Regional Companies Have At A Minimum, One Google Review

A single review is far from enough to improve your site's SERP ranking.

Taking a look at online ratings data, we found out that a business needs to have at least 40 reviews before people "Award" it with a star.

Source: Brightlocal

49% Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, but they consider their number and recency as well.

The share of customers, who pay attention to the number of reviews is currently at 46%.

Source: Brightlocal

Customers Might Invest 31 Percent More With A Business That Has Fantastic Reviews

Take notice of this statistic. The more detailed other users describe your service or product, the more money you can charge and consumer review statistics show us exactly how much more.

Source: Martech Zone

90% Of Clients Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

67% Of Customers Report Reviews Are A "Extremely Important" Factor When Choosing A Service Provider

Reviews have a massive effect on their decision when consumers have to choose a solution provider.

Source: DemandGenReport