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91% Of Millennials Depend On Online Reviews As Much As Friends And Family
Online review stats place clients' reviews as the most credible source of suggestions. Online reviews normally carry the exact same weight as recommendations from family and friends.
Source: Brightlocal
Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is currently the most popular social media which can likewise influence our purchasing decisions.
According to social reviews stats, Facebook impacts over half of users' purchase decisions.
Facebook reviews stats reveal that 4 out of five users are most likely to trust a local business if it has positive reviews.
Source: RevLocal
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of Online Shopping.
Today's shoppers are smart and desire the very best bang for their buck. It's no wonder that they consider reading reviews as a big part of the buying decision.
Source: Statista
60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Mobile Phones Before Shopping
In-store purchasing is affected substantially by blogs and reviews on social media. With men being two times as likely to be influenced than women.
Reviews and rating statistics show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a new automobile and there are a number of models which fit your requirements. How do you select the very best one for you? Well, you read the reviews.
With the help of other consumers, you manage to select a model that works for you. That's how favorable reviews transform consumers into clients.
Source: Consumer Affairs
Clients Reading Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done faster. Therefore, purchasing choices are made rapidly.
Online reviews are obviously convincing, yet marketers have not always come to appreciate the power of them.
Source: Martech Zone
The Majority Of Best Selling Items Have A Typical Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to client rating stats, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
88% Of Americans Claimed That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices
Stats reveal that reviews were more effective than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
67% Of Consumers Say Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider
Reviews have a massive impact on their decision when clients have to pick a service provider.
Source: DemandGenReport
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency also.
The share of customers, who take notice of the number of reviews is currently at 46 percent.
Source: Brightlocal
More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%
One negative review suffices for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz