91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. Nonetheless, they realize the enormous impact user scores have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Because They Desire To Buy A Service Or A Product And Desire To Get The Facts About The Businesses Products And Services, 82% Of Consumers Visit Review Sites.

Users come because they have currently formed a buying decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

Most Popular Items Have An Average Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to client rating statistics, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

Online Product Reviews About A Product Can Improve Its Conversion Rate By An Incredible 270%

User review stats reveal the purchase likelihood for an item with five reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are free, a remarkably low number of companies actually use them.

Although we now understand why customer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

One-half Of All Millennial's "Always" Check Out Online Reviews For Businesses

More youthful people understand the worth of being informed. User-generated material has an unassailable impact on customers.

They will recognize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

61 Percent Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars

Generally two thirds of companies have exceptional and good rankings. Only 5% of companies have a rating listed below 3 stars.

Source: Brightlocal

71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all individuals in need of a professional service rely on online reviews.

According to online reviews data, 59% utilized online reviews to select a physician or a legal representative.

Younger people (age 18-35) are much more inclined to work with a professional based on online reviews. Just 19% of millennials will consider working with a legal representative without any.

Source: Thomson Reuters

64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read customer reviews, concur that it increases their purchasing confidence.

Companies utilize the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

89% Of Consumers Read A Companies Feedback To Reviews

Not only do a lot of individuals read the review replies, 30% of them hold them in high regard. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star rating is the first thing customers see. Still, users focus on other elements also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of USA consumers.

Source: Statista

A One Star Increase In Ranking Can Result In A 5% To 9% Increase In Business Revenue

Businesses that treat customers well normally succeed, review websites help make certain of that.

Source: Statuslabs

30% Of Consumers Feel Positive About A Business Which Reacts To Online Reviews

Corresponding with your consumers develops trust. Even something easy like responding to their comments and reviews can make them feel valued.

As you may anticipate, customers who feel this way are ready to invest more money with a company.

Source: Statuslabs

49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency as well.

The share of customers, who pay attention to the variety of reviews is presently at 46 percent.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review suffices for 35 percent of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone