Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social media which can likewise affect our purchasing preferences.

According to social reviews statistics, Facebook impacts the majority of users' purchase decisions.

Facebook reviews stats expose that 4 out of 5 users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

73% Of Customers Think Consumer Reviews Are More Important Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with scores alone.

Customer reviews make the statistics appear more authentic which is what the potential clients are searching for. Nearly a 3rd of customers state composed reviews are the only function that makes them believe the sites' reviews are relevant and useful.

Source: Fan and Fuel

77% Of Individuals Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how great your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

The Typical Review Word Count Has Become 65% Much Shorter Since 2010

Currently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet on twitter.

Source: Review Trackers

67% Of Customers Report Reviews Are A "Extremely Important" Factor When Picking A Service Provider

Reviews have a huge effect on their decision when clients have to pick a service provider.

Source: DemandGenReport

Software Reviews Influence Over 98% Of All Purchasers

18 percent of software application purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no impact whatsoever on just 2 percent of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Half Of All Millennial's "Always" Check Out Online Reviews For Businesses

More youthful individuals know the value of being informed. User-generated material has an indisputable influence on consumers.

If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been missing out on. Older individuals are various though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Use A Company

This stat is among many that show the importance of online rankings. Now that news of consumer fulfillment travels this fast, keeping your customers happy is more important than ever.

57% of consumers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

11 percent looked just for services with a perfect five star score.

Source: Brightlocal

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

If They Were Asked, 77% Of Customers Would Certainly Submit A Review

More than a 35% would do it to notify others about their client experience and 24% would definitely direct their review to the business itself.

Over a 26% would be willing to leave a review to help other individuals with their choice making process.

Source: Podium

More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70%

One negative review suffices for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Consumers Choose To Read Reviews On Their Cell Phones

Be it through an app or a mobile web browser, clients prefer to read reviews on their smart phones.

Source: Statista

74 Percent Of Regional Businesses Have At A Minimum, One Google Review

One review is far from adequate to improve your site's SERP ranking.

Taking a look at online scores stats, we found out that a company requires to have an average of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

Reviews Shared On Twitter Can Help Increase Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo