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30% Of Clients Feel Positive About A Company Which Reacts To Online Reviews
Staying connected with your consumers develops trust. Even something as simple as responding to their reviews and comments can make them feel valued.
As you may anticipate, clients who feel this way are going to spend more cash with a company.
Source: Statuslabs
53% Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of Online Shopping.
Today's buyers are wary and want the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.
Source: Statista
Users Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done faster. For that reason, purchasing decisions are made rapidly.
Online reviews are clearly convincing, yet marketers haven't always come to value the power of them.
Source: Martech Zone
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
89% Of Consumers Review A Businesses Replies To Reviews
Not only do a lot of customers check out the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.
Source: Brightlocal
A Lot Of Popular Products Have An Average Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.
According to consumer rating stats, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
60% Of Consumers Seek Advice From Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping
In-store purchasing is affected significantly by blogs and reviews on social media. With men being two times as likely to be influenced than women.
Reviews and rating stats show individuals value the opinion of peers more than any other material.
Source: Collective Bias
53% Of Customers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews
Online review stats show that 63% of customer reviews stay without a reply. That's too bad, due to the fact that those companies are losing clients that way.
Source: Review Trackers
More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70%
One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Over Half Of Individuals Aged 25 To 34 Published Reviews
According to Statista, the more youthful generations are obviously the more opinionated ones.
Source: Statista
Customers Could Invest 31 Percent More With A Business That Has Great Reviews
Take note of this statistic. The more detailed other users describe your product or service, the more money you can charge and customer review statistics reveal to us precisely just how much more.
Source: Martech Zone