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When Buying Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Factor
Stats reveal that reviews were more successful than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
30% Of Customers Feel Positive About A Company Which Reacts To Online Reviews
Staying connected with your consumers develops trust. Even something as basic as reacting to their reviews and comments can make them feel valued.
As you might anticipate, clients who feel this way are happy to invest more money with a business.
Source: Statuslabs
89% Of Shoppers Choose To Read Reviews On Their Smartphones
Be it by means of an app or a mobile browser, everyday people prefer to read reviews on their phones.
Source: Statista
61% Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars
Overall two-thirds of businesses have good and exceptional rankings. Only 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well
We already touched upon the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Consumers expect to see some negative reviews.
Source: Capterra
70 Percent Of Consumers Choose To Discover A Business Through Posts And Reviews, Rather Than Ads
Ads are all well and good, but it deserves attempting a different approach also. Reviews are by far the very best way to discover the truth about a product or service.
Source: Statuslabs
53 Percent Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of Online Shopping.
Today's consumers are smart and want the very best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
US Buyers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews
They focus on different aspects of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA consumers.
Source: Statista
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business
The star ranking is the first thing consumers see. Still, users focus on other aspects as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of US consumers.
Source: Statista
Software Application Reviews Impact Over 98 Percent Of All Purchasers
18% of software purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
88% Of Executives Regard Reputation Risk As A Leading Business Problem
Reputation management stats show a company's reputation does not impact simply the consumers. Potential team members likewise look at rankings and read reviews.
Source: Deloitte
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
71% Of Millennials Browse Consumer Reviews Of Professional Services
More than half of all individuals in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to select a lawyer or a medical professional.
Younger people (age 18-35) are much more likely to work with a professional based upon online reviews. Only 19% of millennials will consider hiring a lawyer without any.
Source: Thomson Reuters
Over Half Of Shoppers Aged 25-34 Submitted Reviews
According to Statista, the younger generations are clearly the more opinionated ones.
Source: Statista
53% Of Customers Expect Businesses To Respond Within A Week To Unfavorable Reviews
Online review statistics clarify that 63% of customer reviews go on without a response. That's regrettable, due to the fact that those companies are losing consumers that way.
Source: Review Trackers
Due To The Fact That They Desire To Purchase An Item Or A Service And Desire To Get The Facts About The Businesses Items And Services, 82 Percent Of Consumers Visit Review Sites.
Users come due to the fact that they have already formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.
Source: RevLocal