90% Of Site Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about very first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

Only 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of companies in fact make use of them.

Although we now know why customer reviews are so effective, many businesses obviously don't.

Source: LsaInsider

Positive Reviews Encourage 68% Of Consumers To Choose A Local Business

Considering that the vast majority of customers check out reviews, you would want yours to be appealing to brand-new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the negative and positive reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. Customers anticipate to see some unfavorable reviews.

Source: Capterra

71% Of Millennials Search Customer Reviews Of Professional Services

Over half of all people in need of an expert service rely on online reviews.

According to online reviews data, 59% utilized online reviews to select a doctor or a lawyer.

Younger people (age 18-35) are much more likely to hire a professional based on online reviews. Just 19% of millennials will think about hiring a lawyer without any.

Source: Thomson Reuters

72% Of Clients Won't Take Action Before They Check Out Some Reviews

Regardless of how captivating your marketing is, you still require consumer reviews. There is no way around it. Clients are still willing to hear you out, however they rely on other people more.

Source: My Testimonial Engine

61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars

Typically 2 out of 3 companies have outstanding and awesome rankings. Just 5% of businesses have a rating below 3 stars.

Source: Brightlocal

89% Of Buyers Want To Read Reviews Using Their Mobile Devices

Be it by means of an app or a mobile web browser, consumers prefer to read reviews on their phones.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business

The star score is the first thing customers see. Still, users take notice of other aspects also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of United States consumers.

Source: Statista

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies question the integrity of online reviews. Nonetheless, they recognize the massive impact user scores have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

86 Percent Of Customers Would Think About Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they spend at your business. If you give them an excellent experience, they will be willing to share it.

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz