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Unfavorable Reviews Can Increase Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review statistics, people spend more than 5 times as long on a website when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Over Half Of Customers Won't Use A Business If It Has Less Than A 4 Star Ranking
This stat is one of many that show the importance of online ratings. Now that news of consumer satisfaction travels this quick, keeping your clients happy is more vital than ever.
57% of consumers have looked for companies with more than four stars in 2018, which is up from 48% in 2017.
11% looked just for services with an ideal five star ranking.
Source: Brightlocal
71% Of Millennials Browse Customer Reviews Of Professional Services
More than half of all people in need of a professional service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to pick a physician or a legal representative.
Younger people (age 18-35) are a lot more likely to hire an expert based on online reviews. Just 19% of millennials will think about hiring an attorney without any.
Source: Thomson Reuters
95% Of Dissatisfied Customers Will Return To A Business If A Business Takes Care Of Problems Rapidly And Effectively
Consumers don't expect you to be perfect. When things go wrong, they do expect you to take care of things. If there is nothing else a company can do to fix a concern, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
89% Of Shoppers Choose To Read Reviews On Their Mobile Devices
Be it through an app or a mobile browser, customers prefer to read reviews on their cell phones.
Source: Statista
90 Percent Of Buyers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what individuals state about impressions, right?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Think about asking your visitors to compose one if you don't have reviews on your site.
Source: Martech Zone
83% Of All Younger Shoppers Were Asked To Post A Review Recently
Of those asked, 80% of customers did submit a review. In general, companies have actually asked 66% of all consumers to submit a review on their business.
Source: Brightlocal
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. Customers anticipate to see some unfavorable reviews.
Source: Capterra
70 Percent Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Many people read many more reviews to get an idea of how the business is in fact doing. Do not depend upon that fact alone.
Source: Brightlocal
Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270%
User review stats reveal the purchase likelihood for a product with five reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to purchase a brand-new vehicle and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.
With the help of other people, you manage to choose one that works for you. That's how positive reviews transform consumers into consumers.
Source: Consumer Affairs
15% Of Buyers Do Not Trust Businesses With No Online Reviews
No trust implies no interactions. 15 percent of potential clients won't even consider working with a company they can't discover opinions about.
Source: Statuslabs
Customers Could Spend 31 Percent More With A Business That Has Excellent Reviews
Take note of this fact. The better other users explain your product and services, the more cash you can charge and consumer review stats reveal to us precisely just how much more.
Source: Martech Zone
Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses in fact use them.
Although we now know why client reviews are so effective, most businesses obviously don't.
Source: LsaInsider