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Google Accounts For 57.5 Percent Of All Reviews Across The Globe
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
These the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
74% Of Regional Companies Have At A Minimum, One Google Review
One review is far from adequate to improve your site's SERP ranking.
Taking a look at online ratings data, we found out that a company needs to have an average of 40 reviews before users "Award" it with a star.
Source: Brightlocal
The Majority Of Popular Products Have An Average Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to customer rating stats, conversion rates start to reduce as scores rise above 4.7.
Source: Spiegel Research Center
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
49% Of Consumers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision
Customers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of customers, who take notice of the variety of reviews is currently at 46 percent.
Source: Brightlocal
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
89% Of Customers Browse A Companies Responses To Reviews
Not only do the majority of shoppers check out the review replies, 30% of them hold them in high regard. Almost 96% read the replies to their own reviews.
Source: Brightlocal
64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30% of customers who check out customer reviews, agree that it increases their purchasing confidence.
Organizations utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
A Solitary Business Review Can Raise Its Conversions By 10 Percent
Online review stats reveal user-generated material can do miracles in regards to conversions.
A single review can have a huge impact on your business.
A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can offer a mind-blowing 44 percent increase.
Source: RevLocal
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is currently the most popular social media which can also influence our purchasing decisions.
According to social reviews stats, Facebook impacts the majority of users' purchase decisions.
If it has positive reviews, Facebook reviews statistics expose that 4 out of five users are likely to trust a local business.
Source: RevLocal
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's consumers are wary and want the best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
52% Of Consumers Trust A Product More If It Has Negative Reviews As Well
We already discussed the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. People expect to see some unfavorable reviews.
Source: Capterra
15% Of Users Don't Trust Businesses With No Online Reviews
No trust means no interactions. 15 percent of possible clients will not even consider doing business with a company they can't find opinions about.
Source: Statuslabs
Clients Might Spend 31 Percent More With A Business That Has Fantastic Reviews
Focus on this fact. The more detailed other users explain your product or service, the more cash you can charge and customer review statistics show us precisely how much more.
Source: Martech Zone
70 Percent Of Customers Prefer To Find Out About A Business Via Reviews And Posts, Instead Of Ads
Ads are all well and good, but it's worth trying a different approach also. Reviews are without a doubt the very best method to find the truth about a service or product.
Source: Statuslabs
98 Percent Of Yelp's Browsers Bought From A Business They Discovered On The Site
Normally, 142 million consumers go to Yelp every month. If you have not declared your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
73% Of Customers Think Client Reviews Are More Important Than Star And Number Rankings
Online review stats make it clear individuals aren't satisfied with ratings alone.
Customer reviews make the stats appear more authentic which is what the would-be customers are looking for. Practically a 3rd of consumers state composed reviews are the only function that makes them believe the websites' reviews are helpful and appropriate.
Source: Fan and Fuel
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of USA Clients
24% of US shoppers consider reviews as 'extremely influential'.
To show the importance of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those very same clients are likewise happy to accept slower shipping times for such items.
Source: Turntonetworks