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The Typical Review Length Has Actually Become 65% Much Shorter Since 2010
These days reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of tweet from twitter.
Source: Review Trackers
61% Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars
Typically two-thirds of companies have outstanding and good ratings. Only 5% of businesses have a score below three stars.
Source: Brightlocal
89% Of Consumers Want To Read Reviews Using Their Mobile Phones
Be it via an app or a mobile internet browser, folks prefer to read reviews on their smart phones.
Source: Statista
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of companies doubt the integrity of online reviews. However, they recognize the huge impact user scores have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
60% Of Consumers Refer To Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping
In-store shopping is affected considerably by blogs and reviews on social media. With males being two times as likely to be affected than women.
Reviews and rating data show individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
Just 6% Of Customers Don't Trust Consumer Reviews At All
According to customer review data, a whopping 19 percent of customers always rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
Reviews Published On Twitter Can Help Improve Online Sales By 6.46 Percent
Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
Positive Reviews Encourage 68 Percent Of Consumers To Use Local Businesses
Given that the large bulk of customers read reviews, you'd want yours to be appealing to new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star ranking is the first thing customers see. Still, users take notice of other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of American consumers.
Source: Statista
Visitors Checking Out Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users
Mobile users choose to get things done much faster. Therefore, buying choices are made rapidly.
Online reviews are clearly persuasive, yet online marketers haven't necessarily come to value the power of them.
Source: Martech Zone
90% Of Buyers Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals state about first impressions?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to compose one if you don't have reviews on your site.
Source: Martech Zone
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can also affect our buying decisions.
According to social reviews statistics, Facebook affects more than half of users' purchase decisions.
If it has positive reviews, Facebook reviews statistics reveal that 4 out of 5 users are likely to rely on a local business.
Source: RevLocal
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of United States Clients
24% of US buyers consider reviews as 'very influential'.
To illustrate the importance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for an item with reviews and those exact same consumers are likewise ready to accept slower shipping times for such items.
Source: Turntonetworks
When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Aspect
Data reveal that reviews were more effective than TV ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista