54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star rating is the first thing customers see. Still, users pay attention to other factors also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of USA customers.

Source: Statista

73 Percent Of Customers Believe Client Reviews Are More Vital Than Star And Number Ratings

Online review statistics make it clear people aren't pleased with ratings alone.

Customer reviews make the statistics appear more authentic which is what the potential customers are looking for. Almost a 3rd of consumers say composed reviews are the only feature that makes them believe the sites' reviews are helpful and appropriate.

Source: Fan and Fuel

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to purchase a brand-new vehicle and there are several models which fit your criteria. How do you choose the very best one for you? Well, you read the reviews.

With the help of other customers, you quickly decide on a model that works for you. That's how favorable reviews transform consumers into consumers.

Source: Consumer Affairs

Since They Desire To Acquire A Service Or An Item And Want To Get The Facts About The Businesses Items And Services, 82 Percent Of Customers Go To Review Sites.

Review websites are locations that people go to get the facts about a product, service or business . Since they have already formed a purchase decision, users come. The bulk of them (89 percent) purchase within a week of their visit. And 29% do so within 24 hours.

Source: RevLocal

83% Of All Young Consumers Were Invited To Submit A Review Recently

Of those asked, 80% of consumers did post a review. In general, companies have asked 66% of all consumers to give a review on their business.

Source: Brightlocal

72 Percent Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Regardless of how enticing your marketing is, you still need customer reviews. There's no way around it. Customers are still going to hear you out, however they trust other people more.

Source: My Testimonial Engine

A One Star Increase In Rating Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat customers well usually succeed, review sites help make sure of that.

Source: Statuslabs

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

61 Percent Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars

Generally two-thirds of companies have outstanding and good ratings. Only 5% of businesses have a rating below 3 stars.

Source: Brightlocal

More Than Half Of Consumers Aged 25-34 Submitted Reviews

According to Statista, the younger generations are clearly the more opinionated ones.

Source: Statista

Clients Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. Buying choices are made rapidly.

Online reviews are certainly convincing, yet marketers have not always come to value the power of them.

Source: Martech Zone

Consumers Could Invest 31 Percent More With A Business That Has Terrific Reviews

Pay attention to this fact. The more detailed other users describe your service or product, the more money you can charge and customer review statistics show us exactly just how much more.

Source: Martech Zone