USA Shoppers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews

When individuals check out reviews, they concentrate on different aspects of the shopping experience. However according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of American consumers.

Source: Statista

Many Best Selling Products Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower rating in fact helps your overall score.

According to client rating statistics, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

74 Percent Of Regional Companies Have At A Minimum, One Google Review

One review is far from enough to improve your website's SERP ranking.

Looking at online ratings stats, we discovered that a company requires to have approximately 40 reviews before users "Award" it with a star.

Source: Brightlocal

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Use A Business

This stat is one of lots of that show the significance of online ratings. Now that news of client satisfaction travels this fast, keeping your consumers happy is more crucial than ever.

57% of customers have actually searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Furthermore, 11 percent looked only for businesses with an ideal five star ranking.

Source: Brightlocal

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of American Clients

24% of US consumers consider reviews as 'incredibly influential'.

To highlight the importance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for a product with reviews and those very same clients are likewise ready to accept slower shipping times for such products.

Source: Turntonetworks

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Positive Reviews Encourage 68 Percent Of Customers To Choose Local Businesses

Since the vast bulk of consumers check out reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If A Company Manages To Solve Issues Quickly And Effectively, 95% Of Disappointed Customers Will Return To A Business

Clients do not anticipate you to be perfect. They do expect you to fix things when they go wrong. If there's absolutely nothing else a business can do to resolve a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Revenue

Businesses that treat customers fairly usually succeed, review sites help ensure of that.

Source: Statuslabs

63.6% Of Customers Go To Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

These online review stats reveal the basic appeal of a site can only presume when it comes to trust.

Source: Review Trackers

When Buying Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element

Data reveal that reviews were more effective than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista