A Lot Of Best-selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Sometimes a lower rating in fact helps your overall score.

According to consumer rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

63.6 Percent Of Customers Check Out Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.

When it comes to trust, these online review statistics reveal the general popularity of a site can just go so far.

Source: Review Trackers

Software Reviews Impact Over 98% Of All Buyers

18% of software application buyers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

83 Percent Of Consumers Do Not Rely On Advertising

The traditional channels to reach customers aren't as prominent as they used to be. The majority of users who no longer trust ads pick to pay attention to customers' recommendations online.

Source: Statuslabs

Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies really utilize them.

Although we now know why client reviews are so effective, many businesses obviously don't.

Source: LsaInsider

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and want the best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

United States Consumers View "Product Performance" To Be The Most Useful Information In Product Reviews

When individuals check out reviews, they concentrate on different aspects of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of US consumers.

Source: Statista

People Checking Out Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. Purchasing choices are made quickly.

Online reviews are undoubtedly convincing, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

Reviews Published On Twitter Can Increase Sales By 6.46%

Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

Online Item Reviews About A Product Can Boost Its Conversion Rate By A Staggering 270 Percent

User review statistics reveal the purchase possibility for an item with five reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read client reviews, agree that it increases their buying confidence.

Companies use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

61 Percent Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars

Typically 2 out of 3 businesses have great and outstanding scores. Just 5% of businesses have a rating below three stars.

Source: Brightlocal

71% Of Millennials Search Consumer Reviews Of Professional Services

Majority of all people in need of an expert service rely on online reviews.

According to online reviews stats, 59% used online reviews to choose a doctor or an attorney.

Younger people (age 18-35) are much more likely to work with an expert based upon online reviews. Only 19% of millennials will think about employing an attorney without any.

Source: Thomson Reuters

Majority Of Consumers Will Not Use A Company If It Has Less Than A 4 Star Ranking

This stat is among many that show the significance of online rankings. Now that news of client fulfillment travels this fast, keeping your consumers delighted is more important than ever.

57% of consumers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked only for businesses with a perfect five star rating.

Source: Brightlocal

30% Of Customers Feel Favorable To A Company Which Reacts To Online Reviews

Corresponding with your customers creates trust. Even something like reacting to their remarks and reviews can make them feel appreciated.

As you may expect, customers who feel this way are ready to spend more money with a company.

Source: Statuslabs

72 Percent Of Consumers Won't Take Action Before They Check Out Some Reviews

Regardless of how enticing your marketing is, you still need client reviews. There's no way around it. Consumers are still ready to hear you out, however they trust other individuals more.

Source: My Testimonial Engine