89% Of Customers Browse A Companies Reactions To Reviews

Not only do many consumers read the review replies, 30% of them hold them in high regard. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

The Average Review Length Has Become 65% Much Shorter Since 2010

At the present time reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet on twitter.

Source: Review Trackers

Because They Want To Acquire A Service Or An Item And Want To Get The Facts About The Businesses Items And Services, 82 Percent Of Customers Go To Review Sites.

Users come because they have currently formed a buying decision. The bulk of them (89%) purchase within a week of their visit.

Source: RevLocal

89% Of Shoppers Want To Read Reviews On Their Mobile Phones

Be it via an app or a mobile browser, clients prefer to read reviews on their mobile devices.

Source: Statista

72 Percent Of Clients Will Not Take Action Before They Read Some Reviews

No matter how tempting your marketing is, you still need customer reviews. There's no skirting around it. Clients are still going to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

Many Best-selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star rankings are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower score in fact helps your overall rating.

According to consumer rating statistics, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

Favorable Reviews Motivate 68% Of Customers To Use A Local Business

Given that the large majority of customers read reviews, you'd want yours to be inviting to brand-new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

61% Of Local Businesses Have An Average Rating Of 4 To 5 Stars

Generally two-thirds of businesses have excellent and outstanding rankings. Only 5% of companies have a ranking below three stars.

Source: Brightlocal

83% Of All Younger Buyers Were Asked To Submit A Review Recently

Of those invited, 80% of consumers did submit a review. Overall, businesses have asked 66% of all clients to post a review on their business.

Source: Brightlocal

A Lone Business Review Can Raise Its Conversions By 10%

Online review stats show user-generated material can do wonders in regards to conversions.

A single review can have a substantial effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44 percent increase.

Source: RevLocal

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'always' or 'very often'.

Source: Trust You

Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are basically ads.

Source: Martech Zone

30% Of Customers Feel Positive About A Company Which Responds To Online Reviews

Communicating with your customers establishes trust. Even something like reacting to their reviews and comments can make them feel valued.

As you might anticipate, clients who feel this way are ready to spend more cash with a business.

Source: Statuslabs

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Consumers

24% of US consumers consider reviews as 'very influential'.

To highlight the importance of online reviews and ratings, did you know that 81 percent of consumers will pay more for an item with reviews and those exact same consumers are likewise happy to accept slower shipping times for such items.

Source: Turntonetworks

Online Product Reviews About A Product Can Amplify Its Conversion Rate By A Staggering 270 Percent

User review stats show the purchase probability for a product with 5 reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70%

One negative review is enough for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

53% Of Customers Expect Companies To Respond Within A Week To Negative Reviews

Online review statistics show that 63% of customer reviews stay without a response. That's regrettable, because those businesses are losing customers that way.

Source: Review Trackers

Negative Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive driver for users to spend more time on your website. According to online review stats, people spend more than five times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo