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89% Of Consumers Review A Businesses Replies To Reviews
Not only do many customers read the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business
Four reviews may be too few. Many people read many more reviews to get a better idea of how business is actually doing. Don't depend on that figure alone.
Source: Brightlocal
Favorable Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Given that the large majority of customers read reviews, you would want yours to be inviting to brand-new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
61% Of Regional Businesses Have An Average Score Of 4 To 5 Stars
Overall two-thirds of businesses have good and awesome scores. Only 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
86% Of Consumers Would Think About Composing A Review For A Business
Your customers are your most valuable resource, and it's not just because of the cash they invest at your business. If you give them a great experience, they will want to share it.
Source: Brightlocal
67% Of Customers Claim That Reviews Are A "Extremely Important" Factor When Picking A Service Provider
Reviews have a massive effect on their decision when customers have to select a service provider.
Source: DemandGenReport
91 Percent Of Millennials Trust In Online Reviews As Much As Friends And Family
Online review statistics place customers' reviews as the most reliable source of suggestions. Online reviews generally carry the same weight as guidance from family and friends.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews Around The Globe
Google is in the lead here, followed by Facebook as a far-off second.
Here's the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
63.6% Of Consumers Visit Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.
These online review statistics reveal the basic appeal of a site can just presume when it concerns trust.
Source: Review Trackers
Online Product Reviews About An Item Can Amplify Its Conversion Rate By More Than 270%
User review statistics show the purchase possibility for an item with 5 reviews is 270% higher than the very same product without reviews.
Source: Spiegel Research Center
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
70 Percent Of Customers Choose To Learn About A Business Through Reviews And Short Articles, Rather Than Advertisements
Advertisements are all well and good, but it deserves trying a different approach also. Reviews are by far the very best way to discover the truth about a product or service.
Source: Statuslabs
Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are free, a remarkably low number of businesses in fact utilize them.
Although we now understand why consumer reviews are so powerful, most businesses apparently do not.
Source: LsaInsider
77% Of Users Do Not Trust Reviews That Are Older Than Three Months
Consumers don't care how great your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.
It is for this reason that businesses ought to be constantly asking for reviews.
Source: Statuslabs
49% Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Buying Decision
Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency too.
The share of customers, who take note of the number of reviews is currently at 46%.
Source: Brightlocal
53% Of Consumers Anticipate Companies To Reply Within A Week To Unfavorable Reviews
Online review stats show that 63% of client reviews remain without a reply. That's regrettable, since those companies are losing clients that way.
Source: Review Trackers
Majority Of Consumers Will Not Use A Company If It Has Less Than A 4 Star Score
This stat is among many that highlight the significance of online rankings. Now that news of customer complete satisfaction travels this quick, keeping your customers happy is more crucial than ever.
57% of customers have searched for companies with more than four stars in 2018, which is up from 48% in 2017.
Additionally, 11% looked just for businesses with a perfect five star rating.
Source: Brightlocal