70 Percent Of Consumers Choose To Discover A Business Through Short Articles And Reviews, Rather Than Ads

Advertisements are all well and good, however it deserves attempting a different approach too. Reviews are without a doubt the best way to find the truth about a service or product.

Source: Statuslabs

More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70%

One negative review suffices for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A One Star Increase In Ranking Can Result In A 5% To 9% Boost In Business Income

Businesses that treat customers fairly typically flourish, review sites help make sure of that.

Source: Statuslabs

83% Of Customers Don't Rely On Advertising

The traditional channels to reach consumers aren't as influential as they used to be. Most users who no longer trust advertisements select to take note of customers' recommendations online.

Source: Statuslabs

88% Of Executives View Reputation Risk As A Top Business Problem

Reputation management stats show a business's reputation does not affect just the customers. Potential employees also look at ratings and read reviews.

Source: Deloitte

Google Represents 57.5% Of All Reviews Globally

Google is in the lead here, followed by Facebook as a distant second.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies question the integrity of online reviews. However, they realize the enormous effect user scores have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

71% Of Millennials Search Customer Reviews Of Professional Services

More than half of all people in need of an expert service turn to online reviews.

According to online reviews statistics, 59% utilized online reviews to pick a legal representative or a doctor.

Young people (age 18-35) are much more inclined to hire a professional based upon online reviews. Only 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

90% Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about very first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

Many Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a positive experience, rather than a average or unfavorable one.

Source: Brightlocal

63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the basic popularity of a site can only go so far.

Source: Review Trackers

74 Percent Of Regional Businesses Have At Least 1 Google Review

A single review is far from sufficient to enhance your website's SERP ranking.

Taking a look at online rankings data, we discovered that a company requires to have a minimum of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

The Majority Of Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star rankings. Sometimes a lower score really helps your overall rating.

According to customer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is currently the most popular social media which can likewise influence our purchasing decisions.

According to social reviews stats, Facebook affects the majority of users' purchase choices.

Facebook reviews stats reveal that four out of 5 users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal