Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

49% Of Consumers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Customers value not only the quality or nature of the reviews, however they consider their number and recency too.

The share of clients, who take notice of the number of reviews is presently at 46%.

Source: Brightlocal

Clients Might Invest 31% More With A Business That Has Great Reviews

Take note of this statistic. The more detailed other users describe your service or product, the more cash you can charge and customer review statistics show us exactly just how much more.

Source: Martech Zone

74% Of Local Businesses Have At A Minimum, One Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Looking at online ratings data, we discovered that a business needs to have an average of 40 reviews before people "Award" it with a star.

Source: Brightlocal

Google Accounts For 57.5% Of All Reviews World-wide

Google is in the lead here, followed by Facebook as a remote second.

These are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010

At the present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.

Source: Review Trackers

Clients Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Therefore, buying choices are made quickly.

Online reviews are undoubtedly convincing, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

86% Of Customers Would Think About Writing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the cash they invest at your business. They will be willing to share it if you offer them a good experience.

Source: Brightlocal

Online Item Reviews About An Item Can Increase Its Conversion Rate By A Staggering 270 Percent

User review statistics reveal the purchase possibility for an item with 5 reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Will Not Use A Business

This stat is among many that illustrate the value of online rankings. Now that news of client satisfaction travels this fast, keeping your customers pleased is more important than ever.

57% of customers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

11 percent looked only for services with a perfect five star rating.

Source: Brightlocal

77% Of Individuals Don't Trust Reviews That Are Older Than 3 Months

Clients don't care how good your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that companies should to be constantly asking for reviews.

Source: Statuslabs

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who check out consumer reviews, agree that it increases their buying confidence.

Businesses utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Just 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of companies actually make use of them.

Although we now understand why client reviews are so effective, most businesses apparently do not.

Source: LsaInsider

83 Percent Of Customers Do Not Trust Advertising

The standard channels to reach clients aren't as prominent as they used to be. Most users who no longer trust ads choose to focus on consumers' suggestions online.

Source: Statuslabs

A Lot Of Popular Items Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to client rating statistics, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

73 Percent Of Consumers Think Customer Reviews Are More Vital Than Star And Number Scores

Online review data make it clear individuals aren't satisfied with scores alone.

Customer reviews make the stats appear more authentic which is what the would-be consumers are looking for. Practically a third of consumers say composed reviews are the only function that makes them think the sites' reviews are appropriate and helpful.

Source: Fan and Fuel

91% Of Millennials Have Confidence In Online Reviews As Much As Loved Ones

Online review statistics position customers' reviews as the most credible source of recommendations. Online reviews usually carry the very same weight as guidance from friends and family.

Source: Brightlocal

90 Percent Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about first impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to write one.

Source: Martech Zone