74 Percent Of Regional Companies Have At A Minimum, 1 Google Review

A single review is far from adequate to improve your site's SERP ranking.

Looking at online scores statistics, we found out that a company requires to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

91% Of Millennials Have Confidence In Online Reviews As Much As Family And Friends

Online review statistics put consumers' reviews as the most reliable source of suggestions. Online reviews usually bring the exact same weight as suggestions from family and friends.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to purchase a brand-new car and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read reviews.

With the help of other people, you quickly decide on a model that works for you. That's how favorable reviews transform consumers into clients.

Source: Consumer Affairs

64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read consumer reviews, agree that it increases their buying confidence.

Businesses use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Influential Factor

Statistics reveal that reviews were more beneficial than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US shoppers consider reviews as 'very influential'.

To show the value of online reviews and rankings, did you understand that 81 percent of consumers will pay more for an item with reviews and those very same customers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

73 Percent Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Ratings

Online review statistics make it clear individuals aren't pleased with scores alone.

Client reviews make the statistics appear more authentic which is what the prospective customers are trying to find. Nearly a 3rd of customers state written reviews are the only feature that makes them think the sites' reviews are relevant and helpful.

Source: Fan and Fuel

88% Of Executives Judge Reputation Risk As A Leading Business Issue

Reputation management stats indicate a business's reputation does not impact just the customers. Potential employees also take a look at rankings and read reviews.

Source: Deloitte

70 Percent Of Consumers Choose To Discover A Business Through Reviews And Articles, Rather Than Ads

Advertisements are all well and good, however it's worth trying a different approach as well. Reviews are by far the very best method to discover the truth about a product or service.

Source: Statuslabs

Software Reviews Impact Over 98 Percent Of All Buyers

18% of software purchasers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people check out much more reviews to get a better idea of how the business is in fact doing. Do not depend upon that fact alone.

Source: Brightlocal

The Typical Review Length Has Actually Become 65% Much Shorter Since 2010

Lately reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.

Source: Review Trackers

61% Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars

Typically two-thirds of businesses have excellent and awesome rankings. Just 5% of companies have a rating below three stars.

Source: Brightlocal

77% Of Buyers Don't Trust Reviews That Are Older Than Three Months

Customers don't care how good your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies ought to be constantly requesting reviews.

Source: Statuslabs

Positive Reviews Encourage 68% Of Consumers To Choose A Local Business

Since the huge bulk of consumers check out reviews, you would want yours to be inviting to brand-new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Customers anticipate to see some negative reviews.

Source: Capterra

49% Of Consumers Consider The Quantity Of Online Reviews As An Essential Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their number and recency also.

The share of clients, who pay attention to the variety of reviews is currently at 46%.

Source: Brightlocal

67% Of Consumers Say Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider

When customers need to choose a solution provider, reviews have an enormous influence on their decision.

Source: DemandGenReport