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70% Of Consumers Prefer To Learn About A Business By Means Of Articles And Reviews, Rather Than Advertisements
Ads are all well and good, however it's worth trying a different approach too. Reviews are without a doubt the very best method to discover the truth about a product or service.
Source: Statuslabs
74% Of Regional Companies Have At Least One Google Review
One review is far from adequate to enhance your site's SERP ranking.
Looking at online ratings data, we learnt that a company needs to have at least 40 reviews before users "Award" it with a star.
Source: Brightlocal
Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Companies
Younger people know the worth of being informed. User-generated content has an unassailable impact on customers.
They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are various though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
Software Application Reviews Impact Over 98% Of All Buyers
18 percent of software purchasers consider reviews to be an essential factor in the purchase process. Software reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
A One Star Boost In Ranking Can Lead To A 5% To 9% Increase In Business Revenue
Businesses that treat consumers fairly generally flourish, review websites help make certain of that.
Source: Statuslabs
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of US Customers
24% of US buyers consider reviews as 'extremely influential'.
To illustrate the significance of online reviews and scores, did you understand that 81% of customers will pay more for a product with reviews and those exact same consumers are also going to accept slower shipping times for such items.
Source: Turntonetworks
When Purchasing Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Prominent Element
Statistics reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
60 Percent Of Customers Seek Advice From Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced significantly by blogs and reviews on social media. With men being two times as likely to be affected than women.
Reviews and rating statistics show people value the opinion of peers more than any other material.
Source: Collective Bias
77% Of Users Do Not Trust Reviews That Are Older Than 3 Months
Clients don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
72% Of Consumers Will Not Take Action Before They Read Some Reviews
Irrespective of how enticing your marketing is, you still need consumer reviews. There is no way around it. Consumers are still ready to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine
89% Of Shoppers Choose To Read Reviews Using Their Mobile Devices
Be it by means of an app or a mobile internet browser, customers prefer to read reviews on their phones.
Source: Statista
98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Site
Usually, 142 million customers go to Yelp every month. This is as good a time as any if you have not declared your complimentary Yelp business page.
Source: RevLocal
61% Of Local Businesses Have An Average Rating Of 4 To 5 Stars
Overall 2 out of 3 businesses have excellent and awesome scores. Just 5% of companies have a ranking below 3 stars.
Source: Brightlocal
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to buy a brand-new vehicle and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.
With the help of other customers, you quickly select a model that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
71% Of Millennials Browse Customer Reviews Of Professional Services
More than half of all people in need of a professional service turn to online reviews.
According to online reviews data, 59% utilized online reviews to choose a medical professional or a legal representative.
Younger people (age 18-35) are even more likely to hire an expert based on online reviews. Just 19% of millennials will think about working with a legal representative without any.
Source: Thomson Reuters
USA Shoppers Consider "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on different aspects of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US clients.
Source: Statista
A Solitary Business Review Can Raise Its Conversions By 10 Percent
Online review stats reveal user-generated content can do miracles in regards to conversions.
A single review can have a substantial influence on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can offer an astonishing 44% increase.
Source: RevLocal