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Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also affect our buying decisions.
According to social reviews statistics, Facebook affects over half of users' purchase choices.
Facebook reviews statistics expose that 4 out of 5 users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
Buyers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users
Mobile users choose to get things done much faster. For that reason, purchasing decisions are made rapidly.
Online reviews are obviously persuasive, yet online marketers have not always come to value the power of them.
Source: Martech Zone
61 Percent Of Regional Businesses Have A Typical Score Of 4 To 5 Stars
Generally 2 out of 3 companies have excellent and exceptional ratings. Only 5% of businesses have a rating below three stars.
Source: Brightlocal
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to buy a brand-new automobile and there are a number of models which fit your requirements. How do you select the very best one for you? Well, you read online reviews.
With the help of other customers, you manage to decide on a model that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
71% Of Millennials Browse Consumer Reviews Of Professional Services
More than half of all people in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to select a physician or a legal representative.
Younger people (age 18-35) are even more inclined to hire an expert based on online reviews. Only 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
Reviews Published On Twitter Can Grow Online Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
Google Accounts For 57.5% Of All Reviews Globally
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review stats show user-generated content can do miracles in regards to conversions.
A single review can have an enormous impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44% boost.
Source: RevLocal
52% Of Customers Trust A Product More If It Has Negative Reviews Too
We already discussed the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Customers expect to see some negative reviews.
Source: Capterra
Just 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of companies really use them.
Although we now understand why customer reviews are so powerful, many businesses apparently do not.
Source: LsaInsider
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the enormous effect user scores have on their business. Undesirable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
60% Of Consumers Refer To Blog And Social Network Reviews On Their Cell Phones Before Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With males being twice as likely to be influenced than women.
Reviews and score data show people value the opinion of peers more than any other material.
Source: Collective Bias
53% Of Customers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews
Online review statistics show that 63% of client reviews stay without a reaction. That's too bad, since those companies are losing clients that way.
Source: Review Trackers
United States Buyers Consider "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on various aspects of the shopping experience when people read reviews. However according to online review stats, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of USA consumers.
Source: Statista