52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Also

We already touched upon the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions

Facebook is presently the most popular social media which can also affect our purchasing preferences.

According to social reviews statistics, Facebook affects the majority of users' purchase choices.

Facebook reviews statistics expose that four out of five users are most likely to rely on a local business if it has positive reviews.

Source: RevLocal

88% Of Executives View Reputation Risk As A Top Business Problem

Reputation management stats show a company's reputation does not impact simply the customers. Potential employees likewise take a look at ratings and take a look at reviews.

Source: Deloitte

Most Popular Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to consumer rating stats, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies question the integrity of online reviews. Nevertheless, they understand the huge effect user scores have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

98% Of Yelp's Site Visitors Purchased From A Business They Found On The Site

Usually, 142 million customers visit Yelp monthly. If you haven't declared your complimentary Yelp business page, this is as excellent a time as any.

Source: RevLocal

83% Of All Young Clients Were Asked To Leave A Review Recently

Of those invited, 80% of clients did leave a review. In general, companies have asked 66% of all clients to post a review on their company.

Source: Brightlocal

95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

86 Percent Of Customers Would Consider Writing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the cash they invest at your business. If you give them a good experience, they will be willing to share it.

Source: Brightlocal

91 Percent Of Millennials Trust Online Reviews As Much As Friends And Family

Online review statistics put customers' reviews as the most trustworthy source of suggestions. Online reviews normally bring the same weight as guidance from friends and family.

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70%

One negative review is enough for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone