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53% Of Americans Consider Item Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and want the very best bang for their dollar. It's no wonder that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
86 Percent Of Customers Would Think About Writing A Review For A Business
Your customers are your most valuable resource, and it's not only because of the cash they invest at your business. If you give them a good experience, they will want to share it.
Source: Brightlocal
Only 6 Percent Of Consumers Do Not Rely On Consumer Reviews At All
According to client review statistics, a massive 19 percent of customers constantly rely on online reviews and never a make a purchase without checking out reviews initially.
Source: Statista
Reviews Posted On Twitter Can Increase Online Sales By 6.46%
Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
53% Of Consumers Anticipate Companies To Answer Back Within A Week To Negative Reviews
Online review stats show that 63% of consumer reviews go on without a response. That's too bad, since those companies are losing customers that way.
Source: Review Trackers
The Average Review Length Has Actually Gotten 65% Shorter Since 2010
Currently reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.
Source: Review Trackers
Fifty Percent Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies
Younger people know the value of being informed. User-generated content has an indisputable effect on customers.
If businesses stop to consider the power of consumer reviews over millennials, they will realize what they've been missing out on. Older people are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a website's visitors to choose not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
73 Percent Of Consumers Think Customer Reviews Are More Important Than Star And Number Scores
Online review data make it clear people aren't satisfied with ratings alone.
Client reviews make the stats appear more genuine which is what the prospective consumers are trying to find. Almost a 3rd of consumers state written reviews are the only function that makes them think the sites' reviews are pertinent and beneficial.
Source: Fan and Fuel
A Solitary Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated content can do miracles in terms of conversions.
A single review can have a massive effect on your business.
A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can provide a mind-blowing 44% increase.
Source: RevLocal
71% Of Millennials Browse Consumer Reviews Of Professional Services
More than half of all individuals in need of a professional service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a physician or an attorney.
Younger people (age 18-35) are a lot more likely to hire a professional based on online reviews. Just 19% of millennials will consider working with a legal representative without any.
Source: Thomson Reuters
70 Percent Of Consumers Choose To Discover A Business Via Reviews And Posts, Instead Of Advertisements
Advertisements are all well and good, but it deserves trying a different approach as well. Reviews are without a doubt the best way to discover the truth about a product or service.
Source: Statuslabs