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Favorable Reviews Encourage 68 Percent Of Customers To Use A Local Business
Because the huge bulk of customers read reviews, you'd want yours to be appealing to new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Google Represents 57.5% Of All Reviews Globally
As can be anticipated, Google remains in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
73 Percent Of Customers Believe Client Reviews Are More Important Than Star And Number Rankings
Online review stats make it clear people aren't satisfied with scores alone.
Customer reviews make the statistics appear more genuine which is what the potential clients are looking for. Nearly a third of customers say written reviews are the only feature that makes them believe the websites' reviews are relevant and useful.
Source: Fan and Fuel
Reviews Shared On Twitter Can Help Increase Revenues By 6.46 Percent
Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
The Typical Review Length Has Become 65% Much Shorter Since 2010
At the present time reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet on twitter.
Source: Review Trackers
77% Of Individuals Don't Rely On Reviews That Are Older Than 3 Months
Clients don't care how good your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.
Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that companies ought to be constantly requesting reviews.
Source: Statuslabs
Online Product Reviews About An Item Can Increase Its Conversion Rate By A Whopping 270 Percent
User review statistics show the purchase likelihood for an item with 5 reviews is 270% higher than the same product without reviews.
Source: Spiegel Research Center
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
88% Of Executives Judge Reputation Risk As A Top Business Concern
Reputation management statistics suggest a business's reputation doesn't affect simply the consumers. Potential employees likewise take a look at scores and read reviews.
Source: Deloitte
71% Of Millennials Search Customer Reviews Of Expert Services
Over half of all individuals in need of a professional service turn to online reviews.
According to online reviews stats, 59% utilized online reviews to select a doctor or a lawyer.
Younger people (age 18-35) are a lot more inclined to work with an expert based on online reviews. Only 19% of millennials will think about working with an attorney without any.
Source: Thomson Reuters
86 Percent Of Customers Would Consider Composing A Review For A Business
Your consumers are your most important resource, and it's not just because of the money they spend at your business. They will be ready to share it if you give them an excellent experience.
Source: Brightlocal
Consumers Might Spend 31% More With A Business That Has Excellent Reviews
Pay attention to this statistic. The more detailed other users describe your services or product, the more money you can charge and customer review statistics reveal to us precisely just how much more.
Source: Martech Zone
83% Of All Young Buyers Were Invited To Leave A Review Recently
Of those invited, 80% of consumers did leave a review. In general, companies have asked 66% of all consumers to give a review on their company.
Source: Brightlocal
Only 6 Percent Of Customers Don't Trust Customer Reviews At All
According to client review statistics, a massive 19% of customers constantly rely on online reviews and never a purchase without checking out reviews first.
Source: Statista
61 Percent Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars
Generally two-thirds of businesses have excellent and great rankings. Only 5% of businesses have a score below three stars.
Source: Brightlocal
83% Of Customers Do Not Trust Advertising
The traditional channels to reach clients aren't as influential as they used to be. The majority of users who no longer trust ads pick to take note of customers' recommendations online.
Source: Statuslabs
64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out customer reviews, agree that it increases their buying confidence.
Businesses use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista