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98% Of Yelp's Visitors Bought From A Business They Found On The Site
Normally, 142 million customers visit Yelp every month. If you have not claimed your totally free Yelp business page, this is as good a time as any.
Source: RevLocal
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Negative Reviews Can Improve Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your website. According to online review stats, people devote more than five times as long on a website when they read negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.
Source: Reevoo
95% Of Unhappy Clients Will Return To A Company If A Business Deals With Problems Quickly And Effectively
Customers don't anticipate you to be perfect. They do expect you to deal with things when they go wrong. If there is absolutely nothing else a business can do to solve a problem, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
90 Percent Of Buyers Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals state about very first impressions?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
Think about asking your visitors to compose one if you do not have reviews on your site.
Source: Martech Zone
A One Star Increase In Ranking Can Result In A 5% To 9% Increase In Business Income
Businesses that treat customers fairly generally succeed, review sites help make sure of that.
Source: Statuslabs
70% Of Consumers Choose To Find Out About A Business Through Reviews And Short Articles, Instead Of Advertisements
Ads are all well and good, however it's worth trying a different approach also. Reviews are by far the very best way to discover the truth about a service or product.
Source: Statuslabs
If They Were Asked, 77% Of Consumers Would Most Likely Post A Review
More than a 35% would leave a review to advise others about their customer encounter and 24% would likely direct their review to the company itself.
Over a 26% would want to leave a review to help other individuals with their choice making process.
Source: Podium
More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70%
One negative review is enough for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
30% Of Customers Feel Positive About A Business Which Responds To Online Reviews
Communicating with your customers develops trust. Even something easy like responding to their reviews and remarks can make them feel appreciated.
As you might expect, customers who feel this way are more willing to invest more money with a business.
Source: Statuslabs
Just 6% Of Customers Don't Rely On Customer Reviews At All
According to consumer review statistics, a whopping 19% of customers constantly trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
Over Half Of Customers Will Not Use An Organisation If It Has Less Than A 4 Star Ranking
This stat is one of lots of that illustrate the importance of online ratings. Now that news of consumer satisfaction travels this quick, keeping your clients delighted is more vital than ever.
57 percent of consumers have searched for business with more than four stars in 2018, which is up from 48 percent in 2017.
Moreover, 11 percent looked only for businesses with an ideal five star rating.
Source: Brightlocal
71% Of Millennials Search Customer Reviews Of Expert Services
Over half of all people in need of an expert service rely on online reviews.
According to online reviews data, 59% utilized online reviews to select a legal representative or a physician.
Young people (age 18-35) are much more inclined to hire an expert based upon online reviews. Only 19% of millennials will think about hiring a legal representative without any.
Source: Thomson Reuters
The Majority Of Best-selling Items Have An Average Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star rankings.
According to consumer rating statistics, conversion rates begin to decrease as ratings rise above 4.7.
Source: Spiegel Research Center