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83% Of All Younger Consumers Were Asked To Give A Review Recently
Of those asked, 80% of consumers did submit a review. In general, businesses have asked 66% of all consumers to post a review on their business.
Source: Brightlocal
United States Buyers Consider "Product Performance" To Be The Most Useful Information In Product Reviews
When individuals read reviews, they focus on various elements of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of USA clients.
Source: Statista
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Only 6% Of Consumers Don't Rely On Client Reviews At All
According to customer review statistics, a massive 19 percent of customers always trust online reviews and never a make a purchase without reading reviews.
Source: Statista
Favorable Reviews Encourage 68% Of Consumers To Choose Local Businesses
Considering that the vast bulk of customers read reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people read a lot more reviews to get an idea of how the business is actually doing. Don't depend on that statistic alone.
Source: Brightlocal
83% Of Consumers Don't Rely On Advertising
The conventional channels to reach clients aren't as influential as they utilized to be. A lot of users who no longer trust ads choose to pay attention to clients' suggestions online.
Source: Statuslabs
The Majority Of Customers Aged 25 To 34 Published Reviews
According to Statista, the younger generations are seemingly the more opinionated ones.
Source: Statista
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Online Item Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent
User review stats show the purchase probability for a product with five reviews is 270% higher than the exact same item without reviews.
Source: Spiegel Research Center
Most Best-selling Products Have A Typical Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.
According to client rating statistics, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
Google Represents 57.5% Of All Reviews World-wide
As can be anticipated, Google remains in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review stats show user-generated content can do miracles in terms of conversions.
A single review can have a substantial effect on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44% increase.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business
The star rating is the first thing customers see. Still, users take notice of other factors as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA consumers.
Source: Statista
61% Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars
Typically 2 out of 3 companies have outstanding and awesome ratings. Only 5% of businesses have a rating below three stars.
Source: Brightlocal