70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people read much more reviews to get a clear view of how the business is really doing. Don't depend upon that statistic alone.

Source: Brightlocal

67% Of Customers Admit Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider

When consumers need to select a solution provider, reviews have an enormous effect on their decision.

Source: DemandGenReport

70% Of Consumers Choose To Discover A Business Through Reviews And Short Articles, Instead Of Ads

Advertisements are all well and good, however it deserves trying a different approach too. Reviews are by far the best way to discover the truth about a service or product.

Source: Statuslabs

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. Nevertheless, they realize the massive effect user rankings have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Customers Could Invest 31 Percent More With A Business That Has Fantastic Reviews

Take note of this statistic. The better other users explain your product or service, the more money you can charge and customer review stats reveal to us precisely how much more.

Source: Martech Zone

98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Website

Usually, 142 million customers visit Yelp every month. This is as good a time as any if you haven't declared your totally free Yelp business page.

Source: RevLocal

73% Of Consumers Believe Written Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear individuals aren't satisfied with ratings alone.

Client reviews make the stats appear more genuine which is what the potential customers are looking for. Almost a 3rd of consumers state composed reviews are the only function that makes them believe the sites' reviews are useful and relevant.

Source: Fan and Fuel

63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats reveal the basic popularity of a site can only go so far.

Source: Review Trackers

USA Buyers View "Product Performance" To Be The Most Helpful Info In Product Reviews

When people check out reviews, they concentrate on different aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of American clients.

Source: Statista

Positive Reviews Motivate 68% Of Customers To Use A Local Business

Given that the vast majority of consumers check out reviews, you'd want yours to be appealing to brand-new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

83% Of Consumers Do Not Rely On Advertising

The conventional channels to reach clients aren't as influential as they used to be. Many users who no longer trust advertisements pick to focus on clients' suggestions online.

Source: Statuslabs

77% Of Consumers Would Definitely Post A Review If They Were Asked

More than a 35% would do it to educate others about their client encounter and 24% would undoubtedly direct their review to the business itself.

Over a 26% would want to submit a review to assist other individuals with their choice making process.

Source: Podium

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to buy a new automobile and there are a number of models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.

With the help of other customers, you quickly decide on a model that works for you. That's how positive reviews transform customers into customers.

Source: Consumer Affairs

74 Percent Of Local Companies Have At A Minimum, 1 Google Review

One review is far from enough to enhance your site's SERP ranking.

Looking at online rankings data, we learnt that a company needs to have at least 40 reviews before people "Award" it with a star.

Source: Brightlocal