Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a brand-new automobile and there are numerous models which fit your criteria. How do you select the very best one for you? Well, you read online reviews.

With the help of other customers, you manage to choose a model that works for you. That's how favorable reviews transform customers into customers.

Source: Consumer Affairs

Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is presently the most popular social media which can also affect our purchasing decisions.

According to social reviews stats, Facebook impacts the majority of users' purchase choices.

Facebook reviews statistics expose that 4 out of 5 users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

Consumers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. Therefore, buying decisions are made quickly.

Online reviews are certainly convincing, yet marketers haven't necessarily come to value the power of them.

Source: Martech Zone

60 Percent Of Consumers Check Out Blog And Social Network Reviews On Their Cell Phones Before Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With males being two times as likely to be affected than ladies.

Reviews and ranking statistics reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

If They Were Asked, 77% Of Clients Would Definitely Post A Review

More than a 35% would submit a review to notify others about their customer encounter and 24% would definitely direct their review to the business itself.

Over a 26% would want to post a review to help other individuals with their decision making process.

Source: Podium

61% Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars

Typically 2 out of 3 companies have great and awesome ratings. Just 5% of businesses have a ranking listed below 3 stars.

Source: Brightlocal

90 Percent Of Users Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals say about very first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

98% Of Yelp's Website Visitors Bought From A Business They Discovered On The Site

Generally, 142 million customers visit Yelp on a monthly basis. This is as good a time as any if you have not claimed your free Yelp business page.

Source: RevLocal

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Favorable Reviews Motivate 68% Of Customers To Use A Local Business

Considering that the vast majority of customers check out reviews, you'd want yours to be inviting to new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

30% Of Customers Feel Positive About A Business Which Responds To Online Reviews

Communicating with your clients builds their trust. Even something like responding to their remarks and reviews can make them feel valued.

As you may expect, clients who feel this way are ready to invest more money with a business.

Source: Statuslabs

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review suffices for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Clients Browse A Businesses Reactions To Reviews

Not only do the majority of individuals check out the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.

Source: Brightlocal