More Than Half Of People Aged 25 To 34 Wrote Reviews

According to Statista, the younger generations are clearly the more opinionated ones.

Source: Statista

A One Star Boost In Ranking Can Cause A 5% To 9% Boost In Business Income

Businesses that treat consumers well generally prosper, review sites help ensure of that.

Source: Statuslabs

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Software Application Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software purchasers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no effect whatsoever on only 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Favorable Reviews Motivate 68% Of Consumers To Choose A Local Business

Since the vast majority of customers read reviews, you would want yours to be appealing to brand-new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Stats reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

90 Percent Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about first impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

70% Of Consumers Prefer To Find Out About A Business Via Reviews And Articles, Instead Of Advertisements

Advertisements are all well and good, but it's worth attempting a different approach as well. Reviews are by far the best method to find the truth about a product or service.

Source: Statuslabs

89% Of Clients Review A Companies Feedback To Reviews

Not only do a lot of individuals read the review replies, 30% of them hold them in high regard. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star rating is the first thing customers see. Still, users take note of other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

Online Item Reviews About An Item Can Raise Its Conversion Rate By An Unprecedented 270 Percent

User review statistics show the purchase likelihood for a product with 5 reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Consumers

24% of US buyers consider reviews as 'very influential'.

To show the value of online reviews and scores, did you know that 81% of customers will pay more for an item with reviews and those same consumers are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

61 Percent Of Regional Businesses Have A Typical Ranking Of 4 To 5 Stars

Generally 2 out of 3 companies have outstanding and great ratings. Just 5% of businesses have a ranking listed below 3 stars.

Source: Brightlocal

Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a surprisingly low number of businesses really use them.

Although we now understand why client reviews are so powerful, many businesses apparently do not.

Source: LsaInsider

70 Percent Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Most people read much more reviews to get a clear view of how the business is really doing. Don't depend on that figure alone.

Source: Brightlocal