Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the maker states. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone

The Average Review Length Has Gotten 65% Shorter Since 2010

At the present time reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

60% Of Consumers Refer To Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social networks. With males being twice as likely to be affected than women.

Reviews and rating statistics show individuals value the opinion of peers more than any other content.

Source: Collective Bias

30% Of Customers Feel Comfortable With A Business Which Responds To Online Reviews

Corresponding with your customers develops trust. Even something easy like responding to their reviews and comments can make them feel appreciated.

As you might anticipate, customers who feel this way are going to spend more money with a company.

Source: Statuslabs

Software Reviews Influence Over 98% Of All Buyers

18% of software application buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

United States Buyers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews

When people check out reviews, they focus on different elements of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of USA clients.

Source: Statista

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Won't Use An Organisation

This stat is among numerous that highlight the importance of online scores. Now that news of consumer complete satisfaction travels this fast, keeping your clients happy is more crucial than ever.

57% of consumers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked just for services with an ideal five star ranking.

Source: Brightlocal

When Purchasing Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor

Stats reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they read reviews 'always' or 'really frequently'.

Source: Trust You

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Consumers Browse A Companies Feedback To Reviews

Not only do a lot of customers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Site

Usually, 142 million consumers visit Yelp monthly. If you have not declared your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

67% Of Consumers Admit Reviews Are A "Extremely Important" Factor When Picking A Solution Provider

When customers need to select a solution provider, reviews have a huge effect on their decision.

Source: DemandGenReport

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies really utilize them.

Although we now understand why consumer reviews are so powerful, a lot of businesses obviously don't.

Source: LsaInsider

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social media which can likewise influence our buying decisions.

According to social reviews stats, Facebook impacts over half of users' purchase choices.

Facebook reviews stats reveal that four out of five users are more likely to trust a local business if it has positive reviews.

Source: RevLocal