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89% Of Customers Review A Companies Reactions To Reviews
Not only do the majority of individuals read the review replies, 30% of them value them highly. Practically 96% read the reactions to their own reviews.
Source: Brightlocal
70% Of Consumers Choose To Learn About A Business By Means Of Reviews And Short Articles, Instead Of Advertisements
Ads are all well and good, but it's worth trying a different approach too. Reviews are without a doubt the best method to discover the truth about a product or service.
Source: Statuslabs
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of clients, who pay attention to the number of reviews is presently at 46%.
Source: Brightlocal
82% Of Consumers Go To Review Sites Due To The Fact That They Want To Buy A Service Or An Item And Want To Get The Facts About Business Products And Services.
Review websites are places that people go to get the truth about a business, product and services . Due to the fact that they have already formed a buying decision, users come. The majority of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they check out reviews 'constantly' or 'really frequently'.
Source: Trust You
Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive force for users to spend more time on your site. According to online review stats, individuals spend more than five times as long on a site when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
Many Popular Products Have A Typical Score Of 4.2 To 4.7
You can't make everyone pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower score actually helps your overall score.
According to consumer rating stats, conversion rates start to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Overall two-thirds of businesses have exceptional and awesome ratings. Only 5% of companies have a rating listed below three stars.
Source: Brightlocal
63.6 Percent Of Customers Visit Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
When it comes to trust, these online review statistics show the basic popularity of a website can just go so far.
Source: Review Trackers
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
60% Of Consumers Check Out Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is affected substantially by blogs and reviews on social networks. With males being two times as likely to be affected than ladies.
Reviews and rating statistics reveal individuals value the viewpoint of peers more than any other material.
Source: Collective Bias