Online Item Reviews About A Product Can Improve Its Conversion Rate By A Staggering 270%

User review statistics show the purchase likelihood for a product with 5 reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Favorable Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses

Considering that the vast majority of consumers check out reviews, you'd want yours to be enticing to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. Most people check out many more reviews to get a better idea of how business is really doing. Do not depend upon that figure alone.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Consumers

24% of US shoppers consider reviews as 'incredibly influential'.

To highlight the value of online reviews and rankings, did you understand that 81% of consumers will pay more for a product with reviews and those same clients are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

53% Of Customers Expect Companies To Respond Within A Week To Negative Reviews

Online review statistics show that 63% of consumer reviews go on without a response. That's too bad, because those companies are losing clients that way.

Source: Review Trackers

77% Of Clients Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies should to be constantly asking for reviews.

Source: Statuslabs

One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

Younger people understand the worth of being informed. User-generated material has an indisputable impact on consumers.

If businesses think of the power of customer reviews over millennials, they will understand what they've been losing out on. Older people are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

52% Of Customers Rely On A Product More If It Has Negative Reviews As Well

We already discussed the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is currently the most popular social media which can also influence our purchasing preferences.

According to social reviews statistics, Facebook impacts over half of users' purchase choices.

Facebook reviews statistics expose that 4 out of five users are most likely to trust a local business if it has favorable reviews.

Source: RevLocal

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Won't Use A Company

This stat is among lots of that illustrate the value of online rankings. Now that news of customer complete satisfaction travels this quick, keeping your consumers pleased is more vital than ever.

57 percent of consumers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11 percent looked just for companies with a perfect five star rating.

Source: Brightlocal

The Average Review Word Count Has Become 65% Shorter Since 2010

Presently reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of tweet on twitter.

Source: Review Trackers

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive force for users to devote more time on your site. According to online review stats, individuals devote more than five times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

73 Percent Of Consumers Think Written Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear people aren't pleased with scores alone.

Customer reviews make the statistics appear more genuine which is what the would-be customers are searching for. Practically a third of consumers say written reviews are the only function that makes them believe the sites' reviews are beneficial and relevant.

Source: Fan and Fuel

88% Of Executives Regard Reputation Risk As A Leading Business Problem

Reputation management stats indicate a business's reputation does not affect simply the consumers. Potential employees likewise take a look at rankings and read reviews.

Source: Deloitte