77% Of Clients Would Certainly Submit A Review If They Were Asked

More than a 35% would leave a review to advise others about their client encounter and 24% would certainly direct their review to the business itself.

Over a 26% would want to submit a review to assist other people with their decision making process.

Source: Podium

The Majority Of Best-selling Items Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to customer rating stats, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

Users Reading Reviews On A Mobile Device Are 127% Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. Purchasing decisions are made quickly.

Online reviews are undoubtedly persuasive, yet online marketers have not always come to value the power of them.

Source: Martech Zone

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management stats show a company's reputation does not impact just the customers. Prospective employees also look at ratings and read reviews.

Source: Deloitte

67% Of Consumers Say Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider

When customers have to pick a service provider, reviews have a massive impact on their decision.

Source: DemandGenReport

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Loved Ones

Online review statistics put clients' reviews as the most credible source of recommendations. Online reviews generally carry the very same weight as guidance from loved ones.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social network which can also affect our purchasing decisions.

According to social reviews data, Facebook impacts over half of users' purchase decisions.

If it has favorable reviews, Facebook reviews stats expose that 4 out of five users are more likely to trust a local business.

Source: RevLocal

73 Percent Of Customers Think Customer Reviews Are More Important Than Star And Number Rankings

Online review data make it clear individuals aren't pleased with ratings alone.

Client reviews make the statistics appear more genuine which is what the would-be customers are trying to find. Practically a 3rd of consumers say composed reviews are the only feature that makes them think the sites' reviews are useful and relevant.

Source: Fan and Fuel

63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

These online review statistics show the basic appeal of a website can just go so far when it concerns trust.

Source: Review Trackers

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too

We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Customers expect to see some negative reviews.

Source: Capterra

More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70%

One negative review is enough for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Posted On Twitter Can Help Boost Online Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses

Since the vast majority of consumers check out reviews, you would want yours to be appealing to brand-new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

53% Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of Online Shopping.

Today's shoppers are smart and desire the best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

60 Percent Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is influenced significantly by blogs and reviews on social media. With males being twice as likely to be affected than ladies.

Reviews and rating stats show people value the viewpoint of peers more than any other material.

Source: Collective Bias

Over Half Of Clients Aged 25-34 Posted Reviews

According to Statista, the younger generations are surprisingly the more vocal ones.

Source: Statista