Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses in fact make use of them.

Although we now understand why customer reviews are so powerful, the majority of businesses obviously don't.

Source: LsaInsider

52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Too

We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. People anticipate to see some negative reviews.

Source: Capterra

53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review statistics reveal that 63% of client reviews stay without a response. That's regrettable, since those businesses are losing clients that way.

Source: Review Trackers

Over Half Of Consumers Will Not Utilize A Business If It Has Less Than A 4 Star Rating

This stat is one of lots of that show the importance of online scores. Now that news of client fulfillment travels this fast, keeping your clients happy is more crucial than ever.

57 percent of customers have actually looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Additionally, 11% looked just for organizations with an ideal five star rating.

Source: Brightlocal

88% Of Americans Revealed That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Stats reveal that reviews were more beneficial than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Online Product Reviews About An Item Can Amplify Its Conversion Rate By More Than 270%

User review stats show the purchase probability for a product with five reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people read a lot more reviews to get an idea of how the business is actually doing. Don't depend upon that figure alone.

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

People Reading Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. Buying decisions are made quickly.

Online reviews are obviously convincing, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

74% Of Local Companies Have At Least One Google Review

One review is far from sufficient to improve your site's SERP ranking.

Looking at online ratings stats, we found out that a company needs to have at least 40 reviews before clients "Award" it with a star.

Source: Brightlocal

49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of clients, who take notice of the number of reviews is presently at 46 percent.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star rating is the first thing consumers see. Still, users pay attention to other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of US customers.

Source: Statista

Reviews Published On Twitter Can Grow Revenues By 6.46%

Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

Unfavorable Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review stats, individuals devote more than five times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.

Source: Reevoo

63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.

These online review statistics show the basic popularity of a website can just go so far when it comes to trust.

Source: Review Trackers

Google Represents 57.5% Of All Reviews Around The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies question the integrity of online reviews. Nonetheless, they realize the huge effect user scores have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated material can do wonders in regards to conversions.

A single review can have a substantial influence on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can offer a mind-blowing 44% increase.

Source: RevLocal