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63.6% Of Customers Check Out Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
These online review statistics show the general appeal of a site can only presume when it concerns trust.
Source: Review Trackers
Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is currently the most popular social media which can also affect our purchasing decisions.
According to social media reviews stats, Facebook impacts the majority of users' purchase decisions.
Facebook reviews statistics reveal that four out of 5 users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
67% Of Customers Report Reviews Are A "Very Important" Factor When Picking A Solution Provider
Reviews have a massive impact on their decision when consumers have to pick a solution provider.
Source: DemandGenReport
61 Percent Of Local Businesses Have A Typical Score Of 4 Or 5 Stars
Generally two thirds of businesses have exceptional and good scores. Just 5% of companies have a ranking listed below three stars.
Source: Brightlocal
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of US Consumers
24% of US consumers consider reviews as 'extremely influential'.
To highlight the value of online reviews and rankings, did you know that 81 percent of consumers will pay more for a product with reviews and those same customers are likewise going to accept slower shipping times for such products.
Source: Turntonetworks
74 Percent Of Local Companies Have At A Minimum, One Google Review
A single review is far from sufficient to enhance your website's SERP ranking.
Looking at online ratings statistics, we learnt that a business requires to have an average of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
Most Best Selling Items Have A Typical Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to consumer rating stats, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
73% Of Customers Think Written Reviews Are More Vital Than Star And Number Rankings
Online review stats make it clear individuals aren't satisfied with ratings alone.
Customer reviews make the stats appear more authentic which is what the potential consumers are searching for. Nearly a third of consumers state composed reviews are the only feature that makes them believe the sites' reviews are beneficial and pertinent.
Source: Fan and Fuel
64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who read client reviews, concur that it increases their purchasing confidence.
Businesses utilize the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
When Buying Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Prominent Aspect
Statistics reveal that reviews were more beneficial than Television ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
Customer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the maker states. The reason, producers' descriptions are generally ads.
Source: Martech Zone