More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

82% Of Customers Go To Review Sites Since They Want To Acquire A Service Or A Product And Wish To Get The Facts About Business Product Or Services.

Review sites are places that people go to get the facts about a service, business or product . Due to the fact that they have currently formed a purchase decision, users come. The bulk of them (89%) buy within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

90 Percent Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals say about impressions, right?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review statistics reveal user-generated content can do wonders in terms of conversions.

A single review can have a substantial effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44% boost.

Source: RevLocal

86 Percent Of Consumers Would Think About Composing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the cash they invest at your business. They will be prepared to share it if you provide them a good experience.

Source: Brightlocal

83 Percent Of Consumers Don't Trust Advertising

The traditional channels to reach customers aren't as prominent as they used to be. Many users who no longer trust ads select to focus on customers' recommendations online.

Source: Statuslabs

When Purchasing Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Prominent Factor

Statistics reveal that reviews were more successful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

70 Percent Of Consumers Need To Check Out At Least Four Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people read many more reviews to get a better idea of how business is really doing. Do not depend upon that statistic alone.

Source: Brightlocal

Clients Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Therefore, buying choices are made rapidly.

Online reviews are undoubtedly persuasive, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

52% Of Customers Rely On A Product More If It Has Negative Reviews Also

We already discussed the positive and negative reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. People expect to see some unfavorable reviews.

Source: Capterra

71% Of Millennials Search Consumer Reviews Of Professional Services

More than half of all individuals in need of a professional service turn to online reviews.

According to online reviews data, 59% utilized online reviews to select a medical professional or a legal representative.

Young people (age 18-35) are much more inclined to work with an expert based upon online reviews. Only 19% of millennials will consider employing a lawyer without any.

Source: Thomson Reuters

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies doubt the integrity of online reviews. However, they realize the massive effect user scores have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Negative Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, but negative reviews can be a positive factor for users to spend more time on your site. According to online review statistics, people devote more than 5 times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo