Online Reviews Impact 67.7% Of Customer Buying Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

A One Star Boost In Rating Can Result In A 5% To 9% Boost In Business Earnings

Businesses that treat consumers fairly usually prosper, review sites help make sure of that.

Source: Statuslabs

88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Stats reveal that reviews were more effective than Television ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

American Buyers View "Product Performance" To Be The Most Useful Information In Product Reviews

When individuals check out reviews, they concentrate on various aspects of the shopping experience. However according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of US customers.

Source: Statista

The Majority Of Popular Items Have An Average Score Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star scores are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower rating in fact helps your overall rating.

According to customer rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the maker states. The reason, manufacturers' descriptions are basically ads.

Source: Martech Zone

Google Represents 57.5% Of All Reviews All Over The World

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

Here's the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

67% Of Consumers Claim Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider

Reviews have a huge impact on their decision when customers have to select a solution provider.

Source: DemandGenReport

A Single Business Review Can Raise Its Conversions By 10%

Online review stats show user-generated content can do miracles in regards to conversions.

A single review can have a huge effect on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44 percent increase.

Source: RevLocal

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.

The share of consumers, who pay attention to the variety of reviews is presently at 46%.

Source: Brightlocal

72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews

Regardless of how tempting your marketing is, you still require customer reviews. There's no skirting around it. Consumers are still going to hear you out, but they rely on other people more.

Source: My Testimonial Engine

86 Percent Of Customers Would Think About Writing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the cash they invest at your business. They will be prepared to share it if you give them a great experience.

Source: Brightlocal

Clients Might Spend 31 Percent More With A Business That Has Excellent Reviews

Take note of this statistic. The more detailed other users describe your product or service, the more money you can charge and customer review stats show us precisely just how much more.

Source: Martech Zone

77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that companies ought to be continuously asking for reviews.

Source: Statuslabs

74% Of Regional Companies Have At Least 1 Google Review

A single review is far from sufficient to enhance your website's SERP ranking.

Taking a look at online rankings statistics, we discovered that a company needs to have a minimum of 40 reviews before customers "Award" it with a star.

Source: Brightlocal