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88% Of Executives Regard Reputation Risk As A Leading Business Concern
Reputation management stats suggest a company's reputation doesn't impact simply the clients. Potential team members also look at ratings and take a look at reviews.
Source: Deloitte
Reviews Shared On Twitter Can Grow Revenues By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
91 Percent Of Millennials Trust Online Reviews As Much As Friends And Family
Online review statistics position consumers' reviews as the most credible source of suggestions. Online reviews normally carry the same weight as suggestions from friends and family.
Source: Brightlocal
60 Percent Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is affected significantly by blogs and reviews on social media. With men being twice as likely to be affected than ladies.
Reviews and rating statistics show individuals value the opinion of peers more than any other material.
Source: Collective Bias
63.6% Of Customers Visit Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.
These online review statistics show the general appeal of a website can just go so far when it comes to trust.
Source: Review Trackers
Positive Reviews Motivate 68% Of Consumers To Choose Local Businesses
Since the large majority of consumers read reviews, you would want yours to be appealing to new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Many Best Selling Items Have An Average Ranking Of 4.2 To 4.7
You can't make everybody delighted, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower score really helps your overall score.
According to customer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Element
Stats reveal that reviews were more helpful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
74 Percent Of Local Businesses Have At Least 1 Google Review
One review is far from enough to enhance your website's SERP ranking.
Looking at online ratings statistics, we found out that a company needs to have a minimum of 40 reviews before customers "Award" it with a star.
Source: Brightlocal
Unfavorable Reviews Can Increase Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, individuals spend more than five times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or faked reviews.
Source: Reevoo
53% Of Americans Consider Item Reviews And Rankings As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and want the very best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
89% Of Customers Want To Read Reviews Using Their Smart Devices
Be it via an app or a mobile internet browser, customers prefer to read reviews on their smart phones.
Source: Statista
98% Of Yelp's Website Visitors Bought From A Business They Discovered On The Site
Typically, 142 million customers go to Yelp each month. This is as excellent a time as any if you haven't claimed your complimentary Yelp business page.
Source: RevLocal
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the positive and negative reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. Customers expect to see some negative reviews.
Source: Capterra
American Buyers Consider "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on different aspects of the shopping experience when people check out reviews. But according to online review stats, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of American clients.
Source: Statista
86 Percent Of Customers Would Think About Composing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the cash they invest at your business. If you provide a great experience, they will be willing to share it.
Source: Brightlocal
One-half Of All Of The Millennial's "Always" Read Online Reviews For Businesses
More youthful people understand the value of being informed. User-generated material has an indisputable influence on customers.
If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been losing out on. Older people are various though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal