30% Of Clients Feel Comfortable With A Business Which Responds To Online Reviews

Communicating with your consumers creates trust. Even something easy like responding to their comments and reviews can make them feel appreciated.

As you might anticipate, customers who feel this way are going to spend more money with a business.

Source: Statuslabs

When Purchasing Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Influential Factor

Data reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

83 Percent Of Customers Do Not Trust Advertising

The standard channels to reach customers aren't as influential as they used to be. Most users who no longer trust advertisements select to take note of customers' suggestions online.

Source: Statuslabs

More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70%

One negative review suffices for 35 percent of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

88% Of Executives Judge Reputation Risk As A Top Business Issue

Reputation management stats indicate a company's reputation does not impact simply the consumers. Prospective team members also take a look at rankings and take a look at reviews.

Source: Deloitte

The Majority Of Shoppers Aged 25-34 Wrote Reviews

According to Statista, the more youthful generations are evidently the more opinionated ones.

Source: Statista

70 Percent Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people read many more reviews to get a clear view of how the business is actually doing. Don't depend upon that statistic alone.

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies doubt the integrity of online reviews. Nonetheless, they recognize the enormous impact user ratings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star ranking is the first thing consumers see. Still, users pay attention to other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of US customers.

Source: Statista

US Shoppers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews

They focus on different aspects of the shopping experience when individuals read reviews. However according to online review stats, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of US consumers.

Source: Statista

73% Of Consumers Think Customer Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear individuals aren't satisfied with scores alone.

Client reviews make the stats appear more authentic which is what the potential clients are looking for. Nearly a third of customers say composed reviews are the only function that makes them believe the websites' reviews are relevant and useful.

Source: Fan and Fuel

More Than Half Of Consumers Will Not Utilize A Business If It Has Less Than A 4 Star Rating

This stat is one of numerous that highlight the importance of online ratings. Now that news of consumer satisfaction travels this fast, keeping your customers pleased is more vital than ever.

57% of consumers have actually searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

11% looked only for businesses with a best five star rating.

Source: Brightlocal