95% Of Unsatisfied Consumers Will Return To A Business If A Business Manages To Fix Issues Rapidly And Efficiently

Consumers do not expect you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's nothing else a business can do to deal with an issue, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics

Stats reveal that reviews were more successful than TV ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

88% Of Executives View Reputation Risk As A Top Business Problem

Reputation management statistics indicate a business's reputation does not affect just the clients. Potential team members likewise look at scores and take a look at reviews.

Source: Deloitte

Customers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. For that reason, purchasing decisions are made quickly.

Online reviews are clearly persuasive, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

Only 6% Of Customers Don't Trust Consumer Reviews At All

According to customer review stats, a whopping 19 percent of customers constantly rely on online reviews and never ever a buy without checking out reviews first.

Source: Statista

63.6% Of Customers Check Out Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics reveal the general popularity of a site can only go so far.

Source: Review Trackers

Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are essentially advertisements.

Source: Martech Zone

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they realize the enormous effect user scores have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

77% Of Buyers Don't Trust Reviews That Are Older Than Three Months

Clients don't care how good your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star ranking is the first thing customers see. Still, users focus on other factors as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of United States customers.

Source: Statista

61% Of Local Businesses Have An Average Rating Of 4 To 5 Stars

Generally two thirds of companies have exceptional and good ratings. Just 5% of businesses have a rating below three stars.

Source: Brightlocal

72% Of Customers Won't Take Action Before They Read Some Reviews

No matter how enticing your marketing is, you still require client reviews. There's no other way around it. Consumers are still ready to hear you out, however they rely on other people more.

Source: My Testimonial Engine

60% Of Customers Consult Blog And Social Network Reviews On Their Mobile Devices Before Shopping

In-store purchasing is affected significantly by blogs and reviews on social networks. With men being twice as likely to be affected than ladies.

Reviews and score data show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias