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98% Of Yelp's Visitors Bought From A Business They Found On The Website
Generally, 142 million consumers visit Yelp on a monthly basis. If you haven't claimed your complimentary Yelp business page, this is as great a time as any.
Source: RevLocal
Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Companies
Younger people know the value of being informed. User-generated content has an unassailable influence on customers.
They will realize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
United States Consumers Regard "Product Performance" To Be The Most Valuable Information In Product Reviews
When individuals read reviews, they concentrate on different aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of American customers.
Source: Statista
Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can also affect our buying decisions.
According to social reviews stats, Facebook affects over half of users' purchase choices.
Facebook reviews stats expose that 4 out of 5 users are more likely to trust a local business if it has favorable reviews.
Source: RevLocal
30% Of Customers Feel Comfortable With A Company Which Responds To Online Reviews
Keeping in touch with your customers builds their trust. Even something like reacting to their reviews and comments can make them feel appreciated.
As you may expect, clients who feel this way are going to invest more cash with a business.
Source: Statuslabs
15 Percent Of Users Don't Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15 percent of potential consumers won't even consider working with a company they can't discover opinions about.
Source: Statuslabs
Google Represents 57.5 Percent Of All Reviews Throughout The World
Google is in the lead here, followed by Facebook as a distant second.
Here's the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Favorable Reviews Encourage 68 Percent Of Consumers To Choose Local Businesses
Given that the large majority of customers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
53% Of Customers Expect Companies To Respond Within A Week To Unfavorable Reviews
Online review stats prove that 63% of client reviews stay without a reply. That's regrettable, since those businesses are losing clients that way.
Source: Review Trackers
82 Percent Of Customers Visit Review Websites Because They Want To Acquire A Service Or A Product And Want To Get The Facts About The Businesses Services And Products.
Review sites are locations that people go to get the facts about a product, business or service . Users come because they have currently formed a buying decision. The majority of them (89%) purchase within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
77% Of Consumers Would Certainly Give A Review If They Were Asked
More than a 35% would do it to advise others about their customer experience and 24% would probably direct their review to the company itself.
Over a 26% would want to give a review to help other people with their choice making process.
Source: Podium
More Than Half Of Customers Will Not Use A Business If It Has Less Than A 4 Star Score
This stat is among lots of that illustrate the importance of online scores. Now that news of consumer fulfillment travels this quick, keeping your customers delighted is more vital than ever.
57% of consumers have searched for companies with more than four stars in 2018, which is up from 48% in 2017.
Moreover, 11 percent looked only for services with a perfect five star rating.
Source: Brightlocal
52% Of Consumers Trust A Product More If It Has Negative Reviews Too
We already touched upon the negative and positive reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. Consumers expect to see some negative reviews.
Source: Capterra
63.6 Percent Of Consumers Check Out Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.
These online review statistics reveal the general popularity of a website can just go so far when it pertains to trust.
Source: Review Trackers
60 Percent Of Customers Check Out Blog And Social Media Reviews On Their Mobile Devices Before Shopping
In-store shopping is influenced considerably by blogs and reviews on social media. With males being two times as likely to be affected than ladies.
Reviews and score statistics show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias