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63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review stats show the general appeal of a site can only go so far.
Source: Review Trackers
The Typical Review Length Has Gotten 65% Much Shorter Since 2010
Nowadays reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet on twitter.
Source: Review Trackers
88% Of Americans Declared That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics
Data reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company
The star ranking is the first thing customers see. Still, users take notice of other elements too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of United States consumers.
Source: Statista
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social network which can also influence our buying preferences.
According to social media reviews statistics, Facebook impacts the majority of users' purchase choices.
If it has positive reviews, Facebook reviews stats reveal that 4 out of 5 users are most likely to rely on a local business.
Source: RevLocal
Just 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies actually make use of them.
Although we now know why customer reviews are so powerful, most businesses apparently do not.
Source: LsaInsider
Half Of All Millennial's "Always" Read Online Reviews For Companies
More youthful people understand the worth of being informed. User-generated content has an unassailable effect on consumers.
They will recognize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are various though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
86 Percent Of Consumers Would Think About Writing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the money they invest at your business. If you provide an excellent experience, they will want to share it.
Source: Brightlocal
Online Product Reviews About A Product Can Increase Its Conversion Rate By An Incredible 270%
User review stats show the purchase probability for an item with 5 reviews is 270 percent higher than the exact same product without reviews.
Source: Spiegel Research Center
67% Of Customers Claim Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider
Reviews have a massive impact on their decision when consumers have to choose a service provider.
Source: DemandGenReport
53% Of Americans Consider Item Reviews And Scores As The Most Important Part Of Online Shopping.
Today's shoppers are smart and want the very best bang for their dollar. It's no surprise that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
A Single Business Review Can Raise Its Conversions By 10 Percent
Online review statistics show user-generated content can do miracles in terms of conversions.
A single review can have a massive influence on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44 percent boost.
Source: RevLocal