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Only 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of companies in fact utilize them.
Although we now understand why customer reviews are so powerful, most businesses apparently do not.
Source: LsaInsider
61% Of Regional Businesses Have An Average Rating Of 4 To 5 Stars
Overall 2 out of 3 companies have good and outstanding ratings. Only 5% of companies have a score listed below three stars.
Source: Brightlocal
63.6% Of Customers Check Out Google To Read Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
These online review statistics show the general appeal of a website can just go so far when it pertains to trust.
Source: Review Trackers
67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Choosing A Solution Provider
Reviews have a huge impact on their decision when clients have to choose a solution provider.
Source: DemandGenReport
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of USA Consumers
24% of US buyers consider reviews as 'very influential'.
To illustrate the significance of online reviews and ratings, did you understand that 81 percent of customers will pay more for an item with reviews and those same clients are likewise willing to accept slower shipping times for such products.
Source: Turntonetworks
90% Of Site Visitors Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals state about impressions, right?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
If you do not have reviews on your website, think about asking your visitors to write one.
Source: Martech Zone
Google Accounts For 57.5 Percent Of All Reviews Globally
Google is in the lead here, followed by Facebook as a far-off second.
These the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
Negative Reviews Can Boost Conversion By Up To 85%
It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review stats, individuals spend more than 5 times as long on a website when they read negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
Over Half Of Customers Won't Use A Business If It Has Less Than A 4 Star Score
This stat is one of many that highlight the value of online ratings. Now that news of customer fulfillment travels this quick, keeping your consumers happy is more vital than ever.
57 percent of consumers have actually searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.
Additionally, 11 percent looked just for businesses with a perfect five star ranking.
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'constantly' or 'really often'.
Source: Trust You
77% Of Users Don't Rely On Reviews That Are Older Than 3 Months
Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.
Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that businesses should to be continuously requesting reviews.
Source: Statuslabs
Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can likewise influence our purchasing preferences.
According to social media reviews data, Facebook impacts over half of users' purchase choices.
If it has favorable reviews, Facebook reviews stats reveal that four out of five users are more likely to rely on a local business.
Source: RevLocal
Clients Could Invest 31 Percent More With A Business That Has Excellent Reviews
Take notice of this statistic. The more detailed other users explain your services or product, the more money you can charge and customer review statistics show us exactly just how much more.
Source: Martech Zone
98% Of Yelp's Visitors Purchased From A Business They Found On The Website
Typically, 142 million consumers visit Yelp each month. This is as good a time as any if you have not declared your totally free Yelp business page.
Source: RevLocal
USA Buyers View "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on various elements of the shopping experience when people read reviews. But according to online review statistics, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of USA consumers.
Source: Statista
95% Of Unsatisfied Customers Will Return To A Company If A Company Takes Care Of Problems Rapidly And Efficiently
Clients don't anticipate you to be perfect. When things go wrong, they do expect you to deal with things. If there is absolutely nothing else a company can do to deal with a problem, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
30% Of Consumers Feel Comfortable With A Business Which Responds To Online Reviews
Keeping in touch with your consumers develops trust. Even something as basic as reacting to their reviews and remarks can make them feel appreciated.
As you might anticipate, customers who feel this way are happy to invest more money with a business.
Source: Statuslabs