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77% Of Clients Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that businesses ought to be constantly requesting reviews.
Source: Statuslabs
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the huge impact user ratings have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
89% Of Consumers Want To Read Reviews On Their Mobile Devices
Be it through an app or a mobile web browser, individuals choose to read reviews on their mobile phones.
Source: Statista
Positive Reviews Motivate 68 Percent Of Consumers To Choose A Local Business
Since the huge bulk of consumers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
United States Shoppers View "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on various aspects of the shopping experience when people read reviews. However according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of American consumers.
Source: Statista
70 Percent Of Consumers Choose To Discover A Business By Means Of Articles And Reviews, Instead Of Advertisements
Ads are all well and good, however it's worth attempting a different approach as well. Reviews are by far the very best way to discover the truth about a product or service.
Source: Statuslabs
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is currently the most popular social network which can also affect our purchasing decisions.
According to social media reviews statistics, Facebook affects the majority of users' purchase choices.
Facebook reviews stats expose that 4 out of 5 users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the producer says. The reason, makers' descriptions are essentially ads.
Source: Martech Zone
67% Of Customers Say Reviews Are A "Very Important" Factor When Choosing A Service Provider
Reviews have a massive impact on their decision when customers have to pick a service provider.
Source: DemandGenReport
Google Accounts For 57.5 Percent Of All Reviews Globally
Google is in the lead here, followed by Facebook as a remote second.
These the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
71% Of Millennials Search Customer Reviews Of Expert Services
Over half of all individuals in need of an expert service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to pick an attorney or a physician.
Younger people (age 18-35) are even more inclined to work with a professional based on online reviews. Only 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a new car and there are several models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.
With the help of other consumers, you quickly select a model that works for you. That's how favorable reviews convert consumers into clients.
Source: Consumer Affairs
73% Of Consumers Think Consumer Reviews Are More Vital Than Star And Number Ratings
Online review data make it clear individuals aren't satisfied with scores alone.
Client reviews make the statistics appear more genuine which is what the prospective customers are trying to find. Almost a 3rd of customers say composed reviews are the only feature that makes them think the sites' reviews are helpful and pertinent.
Source: Fan and Fuel
The Typical Review Length Has Become 65% Much Shorter Since 2010
At this present time reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
98% Of Yelp's Visitors Bought From A Business They Found On The Site
Typically, 142 million customers visit Yelp monthly. This is as good a time as any if you haven't declared your complimentary Yelp business page.
Source: RevLocal
15 Percent Of Customers Don't Trust Businesses Without Having Online Reviews
No trust indicates no interactions. 15% of possible consumers won't even think about working with a business they can't find opinions about.
Source: Statuslabs