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Customers Checking Out Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. Purchasing decisions are made quickly.
Online reviews are obviously convincing, yet marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
49% Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision
Consumers value not only the quality or nature of the reviews, but they consider their number and recency too.
The share of customers, who take note of the number of reviews is currently at 46 percent.
Source: Brightlocal
The Average Review Word Count Has Actually Become 65% Much Shorter Since 2010
In recent years reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of tweet on twitter.
Source: Review Trackers
15 Percent Of People Don't Trust Businesses Without Online Reviews
No trust implies no interactions. 15 percent of possible clients won't even consider doing business with a company they can't find opinions about.
Source: Statuslabs
83% Of All Young Buyers Were Asked To Leave A Review Recently
Of those invited, 80% of clients did post a review. In general, companies have actually asked 66% of all customers to give a review on their business.
Source: Brightlocal
Reviews Published On Twitter Can Help Improve Sales By 6.46 Percent
Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Clients
24% of US shoppers consider reviews as 'very influential'.
To highlight the importance of online reviews and rankings, did you know that 81% of consumers will pay more for an item with reviews and those very same customers are likewise ready to accept slower shipping times for such items.
Source: Turntonetworks
61 Percent Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars
Typically 2 out of 3 businesses have exceptional and good scores. Just 5% of companies have a score below 3 stars.
Source: Brightlocal
89% Of Buyers Choose To Read Reviews On Their Smart Devices
Be it via an app or a mobile browser, individuals choose to read reviews on their cell phones.
Source: Statista
53% Of Customers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of consumer reviews go on without a reaction. That's too bad, since those companies are losing consumers that way.
Source: Review Trackers
67% Of Customers Claim That Reviews Are A "Extremely Crucial" Factor When Selecting A Solution Provider
Reviews have an enormous impact on their decision when customers have to pick a solution provider.
Source: DemandGenReport
70 Percent Of Customers Choose To Learn About A Business By Means Of Reviews And Short Articles, Instead Of Ads
Advertisements are all well and good, however it's worth attempting a different approach as well. Reviews are by far the very best method to discover the truth about a service or product.
Source: Statuslabs
If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More
We already touched upon the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Customers anticipate to see some unfavorable reviews.
Source: Capterra