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One-half Of All Millennial's "Constantly" Check Out Online Reviews For Businesses
Younger individuals know the worth of being informed. User-generated material has an indisputable impact on consumers.
They will recognize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who read consumer reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
73 Percent Of Consumers Believe Client Reviews Are More Crucial Than Star And Number Rankings
Online review statistics make it clear people aren't pleased with scores alone.
Consumer reviews make the stats appear more authentic which is what the would-be consumers are looking for. Nearly a 3rd of consumers state written reviews are the only function that makes them believe the sites' reviews are pertinent and beneficial.
Source: Fan and Fuel
49% Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency also.
The share of consumers, who focus on the number of reviews is currently at 46 percent.
Source: Brightlocal
74 Percent Of Regional Businesses Have At A Minimum, One Google Review
One review is far from enough to enhance your site's SERP ranking.
Looking at online ratings data, we found out that a company needs to have a minimum of 40 reviews before people "Award" it with a star.
Source: Brightlocal
US Buyers Regard "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on different elements of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of American consumers.
Source: Statista
Reviews Posted On Twitter Can Boost Revenues By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
61% Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars
Generally two thirds of businesses have excellent and good rankings. Just 5% of companies have a rating below 3 stars.
Source: Brightlocal
Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of businesses really utilize them.
Although we now know why client reviews are so powerful, a lot of businesses apparently do not.
Source: LsaInsider
67% Of Customers Report Reviews Are A "Extremely Important" Factor When Picking A Solution Provider
Reviews have a huge impact on their decision when customers have to choose a solution provider.
Source: DemandGenReport
Google Represents 57.5% Of All Reviews Throughout The World
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Software Application Reviews Influence Over 98% Of All Purchasers
18 percent of software application buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70%
One negative review is enough for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.
Obviously, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Factor
Stats reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista