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Over Half Of Customers Aged 25-34 Gave Reviews
According to Statista, the younger generations are plainly the more opinionated ones.
Source: Statista
64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who check out customer reviews, concur that it increases their purchasing confidence.
Businesses utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses
Younger people understand the value of being informed. User-generated material has an indisputable impact on consumers.
If businesses stop to consider the power of client reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
73% Of Consumers Think Customer Reviews Are More Crucial Than Star And Number Scores
Online review statistics make it clear individuals aren't pleased with scores alone.
Client reviews make the statistics appear more authentic which is what the potential consumers are looking for. Practically a 3rd of consumers say composed reviews are the only feature that makes them think the websites' reviews are pertinent and helpful.
Source: Fan and Fuel
Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is presently the most popular social network which can also influence our buying preferences.
According to social media reviews data, Facebook impacts more than half of users' purchase decisions.
If it has positive reviews, Facebook reviews stats reveal that 4 out of five users are most likely to rely on a local business.
Source: RevLocal
Many Best Selling Products Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Often a lower rating really helps your overall score.
According to consumer rating statistics, conversion rates start to reduce as scores rise above 4.7.
Source: Spiegel Research Center
95% Of Unhappy Customers Will Return To A Business If A Business Makes An Effort To Resolve Issues Quickly And Efficiently
Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to remedy things. If there's nothing else a business can do to resolve a concern, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses really make use of them.
Although we now understand why consumer reviews are so effective, many businesses apparently do not.
Source: LsaInsider
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of American Customers
24% of US consumers consider reviews as 'very influential'.
To highlight the importance of online reviews and ratings, did you know that 81 percent of consumers will pay more for a product with reviews and those same consumers are likewise happy to accept slower shipping times for such products.
Source: Turntonetworks
83% Of All Younger Shoppers Were Invited To Post A Review Recently
Of those asked, 80% of consumers did submit a review. In general, businesses have asked 66% of all consumers to leave a review on their company.
Source: Brightlocal
Positive Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Considering that the large majority of customers check out reviews, you would want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
72% Of Clients Won't Take Action Before They Check Out Some Reviews
Irrespective of how alluring your marketing is, you still require consumer reviews. There's no other way around it. Customers are still happy to hear you out, but they rely on other people more.
Source: My Testimonial Engine
Google Accounts For 57.5 Percent Of All Reviews Throughout The World
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
These are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Just 6% Of Consumers Don't Rely On Customer Reviews At All
According to consumer review data, a tremendous 19% of consumers always rely on online reviews and never ever a make a purchase without reading reviews.
Source: Statista