49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency also.

The share of clients, who pay attention to the number of reviews is presently at 46 percent.

Source: Brightlocal

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's buyers are wary and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

89% Of Customers Prefer To Read Reviews On Their Mobile Devices

Be it through an app or a mobile web browser, people young and old prefer to read reviews on their phones.

Source: Statista

73 Percent Of Consumers Think Client Reviews Are More Vital Than Star And Number Scores

Online review statistics make it clear people aren't satisfied with ratings alone.

Consumer reviews make the stats appear more authentic which is what the would-be consumers are searching for. Almost a 3rd of customers say written reviews are the only function that makes them think the websites' reviews are appropriate and beneficial.

Source: Fan and Fuel

60 Percent Of Consumers Seek Advice From Blog And Social Network Reviews On Their Mobile Devices Before Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than women.

Reviews and rating stats show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

53% Of Consumers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews

Online review stats reveal that 63% of customer reviews remain without a response. That's too bad, because those companies are losing clients that way.

Source: Review Trackers

83% Of All Younger Clients Were Invited To Post A Review Recently

Of those invited, 80% of clients did submit a review. In general, businesses have actually asked 66% of all customers to give a review on their company.

Source: Brightlocal

82 Percent Of Customers Go To Review Sites Because They Wish To Acquire A Service Or A Product And Wish To Get The Facts About The Businesses Products And Services.

Review websites are places that people go to get the facts about a business, service or item . Users come since they have already formed a buying decision. The majority of them (89 percent) buy within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

74 Percent Of Regional Businesses Have At A Minimum, One Google Review

A single review is far from enough to improve your website's SERP ranking.

Looking at online rankings data, we found out that a company needs to have a minimum of 40 reviews before people "Award" it with a star.

Source: Brightlocal

Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of businesses really make use of them.

Although we now know why client reviews are so effective, the majority of businesses apparently do not.

Source: LsaInsider