Just 6% Of Customers Do Not Rely On Client Reviews At All

According to client review stats, a massive 19 percent of consumers always rely on online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

83% Of All Young Clients Were Asked To Leave A Review Recently

Of those asked, 80% of clients did give a review. In general, businesses have actually asked 66% of all clients to post a review on their business.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Product May Reduce Sales By 70%

One negative review is enough for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

60% Of Consumers Refer To Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than women.

Reviews and score stats show people value the opinion of peers more than any other material.

Source: Collective Bias

73 Percent Of Customers Think Customer Reviews Are More Vital Than Star And Number Scores

Online review stats make it clear individuals aren't pleased with ratings alone.

Written reviews make the stats appear more authentic which is what the potential consumers are searching for. Almost a third of customers say composed reviews are the only feature that makes them think the websites' reviews are appropriate and helpful.

Source: Fan and Fuel

70% Of Customers Choose To Discover A Business Via Posts And Reviews, Instead Of Ads

Advertisements are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the very best way to find the truth about a product or service.

Source: Statuslabs

Just 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a remarkably low number of companies actually use them.

Although we now know why consumer reviews are so powerful, the majority of businesses obviously don't.

Source: LsaInsider

If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. People expect to see some unfavorable reviews.

Source: Capterra

89% Of Individuals Choose To Read Reviews Using Their Smartphones

Be it through an app or a mobile browser, everyday people choose to read reviews on their cell phones.

Source: Statista

One-half Of All Millennial's "Constantly" Read Online Reviews For Companies

Younger people understand the worth of being informed. User-generated material has an indisputable effect on consumers.

If businesses think of the power of client reviews over millennials, they will realize what they've been missing out on. Older people are various though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

The Majority Of Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to client rating stats, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

74 Percent Of Regional Businesses Have At A Minimum, One Google Review

One review is far from adequate to enhance your site's SERP ranking.

Looking at online scores stats, we found out that a company requires to have an average of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of customers who check out client reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

63.6 Percent Of Consumers Go To Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

These online review stats show the basic popularity of a site can just go so far when it comes to trust.

Source: Review Trackers

67% Of Consumers Claim That Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider

When consumers have to choose a service provider, reviews have a huge effect on their decision.

Source: DemandGenReport

A One Star Increase In Rating Can Cause A 5% To 9% Boost In Business Income

Businesses that treat clients well normally flourish, review websites help make certain of that.

Source: Statuslabs